Sales Analytics Manager
Data & Analytics
GTMSalesforce
WFA Digital Insight
The demand for skilled Sales Analytics Managers has surged in recent years, with a 25% increase in job postings in the last quarter alone. Companies like Abnormal Security are at the forefront of this trend, seeking professionals who can drive business growth through data-driven insights. With the rise of AI and machine learning, candidates with experience in GTM, Salesforce, and Sigma Computing are in high demand. Abnormal Security stands out for its commitment to innovation and customer-centric approach. Before applying, candidates should be prepared to showcase their technical skills, business acumen, and ability to communicate complex data insights to stakeholders.
Job Description
About the Role
The Sales Analytics Manager plays a critical role in Abnormal Security's Field Operations team, responsible for developing and maintaining the analytics ecosystem that drives sales performance, forecasting, and data-driven decision-making. This role requires a unique blend of technical expertise, business acumen, and communication skills to effectively collaborate with cross-functional teams, including Sales Leadership, Finance, Data Engineering, and the CRO organization. As a key member of the Field Operations team, the Sales Analytics Manager will be responsible for designing and implementing scalable, self-service analytics solutions that accelerate business outcomes. This will involve working closely with stakeholders to identify key performance indicators, develop predictive models, and create data visualizations that inform sales strategies and optimize revenue growth. Abnormal Security is committed to fostering a culture of innovation, collaboration, and continuous learning. The successful candidate will be expected to embody these values, leveraging their technical expertise and business acumen to drive growth and improvement across the organization.What You Will Do
- Lead the global rollout of Gong Forecasting across the full AE organization, driving platform adoption and developing executive forecast dashboards for CRO-level visibility
- Own and evolve the Sigma Computing reporting ecosystem, replacing manual spreadsheet workflows with scalable, governed BI solutions
- Apply an AI-first approach to analytics, leading a formal Sigma AI POC and identifying high-impact use cases where AI reduces time-to-answer for Sales Leadership
- Drive GTM Data Governance by owning the cross-functional Data Dictionary, relaunching the Reporting Council, and formalizing the KPI sign-off and metric codification process with Data Engineering
- Define and document the strategic Reporting Strategy vision, including target-state outcomes, Gold Standard certified reports, and a scalable self-service analytics framework
- Partner with Sales Enablement and Field Operations to build training programs, enablement materials, and adoption strategies that drive lasting behavior change across the revenue organization
- Conduct deep-dive analyses to surface pipeline health trends, forecast risks, and performance gaps, translating findings into clear recommendations for Sales and GTM leadership
- Collaborate with cross-functional teams to design and implement AI-driven self-service analytics solutions, leveraging Snowflake AI Architect and Sigma Computing
- Develop and maintain a thorough understanding of the Salesforce data model, including Opportunity objects, pipeline mechanics, and Opportunity Splits
What We Are Looking For
- 5+ years of experience in Sales Analytics, Revenue Operations, or GTM Analytics at a B2B SaaS company
- Production-level experience building and maintaining dashboards, workbooks, and self-service reporting layers for revenue teams using Sigma Computing
- Hands-on experience with Gong Forecasting configuration, dashboard development, and driving platform rollouts across an AE organization
- Proficiency querying and building on Snowflake as a data warehouse, with familiarity with Snowflake AI / Cortex features
- Deep understanding of the Salesforce data model, including Opportunity objects, pipeline mechanics, and Opportunity Splits
- Strong SQL skills for pipeline validation, ad hoc analysis, and data quality debugging
- Demonstrated experience evaluating and deploying AI tools within analytics workflows, with a clear point of view on where AI creates leverage in GTM contexts
- Ability to translate complex data architecture and analytics concepts into clear, actionable insights for non-technical stakeholders
Nice to Have
- Experience with Snowflake AI Architect and Sigma AI POC
- Familiarity with data governance and compliance frameworks
- Certification in Salesforce Administration or similar
- Experience with sales enablement and training programs
Benefits and Perks
- Competitive salary and benefits package
- Opportunity to work with a cutting-edge AI-powered sales analytics platform
- Collaborative and dynamic work environment
- Professional development and growth opportunities
- Flexible working hours and remote work options
- Access to the latest tools and technologies
- Comprehensive health and wellness programs
How to Stand Out
- Develop a strong understanding of GTM, Salesforce, and Sigma Computing to stand out as a candidate
- Showcase your ability to communicate complex data insights to non-technical stakeholders
- Highlight your experience with AI-driven self-service analytics solutions and Snowflake AI Architect
- Be prepared to provide examples of your experience with data governance and compliance frameworks
- Research Abnormal Security's products and services to demonstrate your interest in the company and role
- Prepare to discuss your experience with sales enablement and training programs
- Emphasize your ability to work collaboratively with cross-functional teams and drive business growth through data-driven insights
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