Sales Development Representative - CRM

Zeta GlobalZeta Global·Remote(United States)
Sales
SalesforceExcel

WFA Digital Insight

As the demand for sales development representatives continues to rise, companies like Zeta Global are looking for skilled professionals to drive growth. With the sales technology market projected to reach

3.6 billion by 2027, expertise in CRM systems like Salesforce is in high demand. Zeta Global, a leading AI-Powered Marketing Cloud provider, is no exception. Their commitment to diversity, equity, and inclusion creates a unique work environment. Before applying, candidates should be aware of the company's focus on AI-driven marketing solutions and be prepared to showcase their sales acumen and ability to learn quickly.

Job Description

About the Role

The Sales Development Representative - CRM role at Zeta Global is a crucial part of the company's sales team, responsible for qualifying leads and managing sales pipelines. As a key player in the sales process, you will work closely with the sales team to drive revenue growth and expand the company's customer base. The ideal candidate will have a strong understanding of sales principles, excellent communication skills, and the ability to learn and adapt quickly in a fast-paced environment.

The role entails researching potential clients, connecting with and educating prospects, and qualifying leads before handing them off to the sales team. You will be expected to consistently meet or exceed assigned monthly, quarterly, and annual quotas, driving the acquisition of new logos within the target market. Your ability to work effectively in a rapidly changing sales environment, combined with your knowledge of sales technologies, including lead management software and data platforms, will be essential in this position.

What You Will Do

  • Meet all KPIs as set forth by the Manager of Sales Development
  • Consistently meet or exceed assigned monthly, quarterly, and annual quota
  • Drive the acquisition of new logos within the target market
  • Efficiently and effectively qualify and process assigned leads into sales opportunities
  • Become versed in Zeta Global's industry-leading technology offerings
  • Research and gather business intelligence
  • Drive traffic to and assist with generating attendance at trade shows and other events
  • Provide follow-up activities consistent with the lifecycle of the sale to ensure meetings are completed
  • Develop trust and relationships with prospects and customers
  • Utilize Salesforce CRM to manage leads, contacts, and sales activities
  • Stay up-to-date on industry trends and competitor activity

What We Are Looking For

  • Clear, controlled, and professional communication skills required
  • Organizational skills with thorough follow-through and attention to detail
  • Strong, assertive, and demonstrable sales aptitude
  • Ability to learn the business benefits of technology and confidently articulate those benefits to a prospect
  • Ability to adapt, contribute, and succeed in a fast-paced, rapidly changing, technology sales environment
  • Ability to develop trust and relationships with prospects and customers
  • Excellent verbal and written communications skills and an outgoing, energetic presence
  • Effective time management and organizational discipline
  • Knowledge of MS Office products
  • Knowledge of sales technologies, including lead management software, Salesforce CRM, data platforms, etc.

Nice to Have

  • 2-3 years of sales experience, with a history of exceeding lead targets
  • Proven creative problem-solving approach and strong analytical skills
  • Strong desire and ability to move up within a sales organization

Benefits and Perks

  • Unlimited PTO
  • Excellent medical, dental, and vision coverage
  • Employee Equity
  • Employee Discounts
  • Virtual Wellness Classes
  • Pet Insurance
  • Opportunities for professional growth and development
  • Collaborative and dynamic work environment

How to Stand Out

  • Develop a strong understanding of Salesforce CRM and its applications in sales development.
  • Showcase your ability to work in a fast-paced environment and adapt to changing sales priorities.
  • Highlight your excellent communication and interpersonal skills, with the ability to build strong relationships with prospects and customers.
  • Be prepared to discuss your experience with sales technologies, including lead management software and data platforms.
  • Research Zeta Global's AI-Powered Marketing Cloud and be ready to articulate how your skills align with the company's mission and values.
  • Tailor your resume and cover letter to the specific requirements of the role, emphasizing your sales acumen and ability to drive revenue growth.

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