Sales Development Representative
WFA Digital Insight
The demand for skilled sales professionals in tech, particularly in construction technology, has seen significant growth, with some reports indicating a 25% increase in job openings over the past year. Fieldwire by Hilti, a leader in digital construction management, is seeking a Sales Development Representative to drive growth in the small and mid-sized business segment. With the construction industry embracing digital transformation, this role offers a unique opportunity for someone looking to break into tech sales. Candidates should be aware that strong communication skills, the ability to work in a fast-paced environment, and experience with CRM tools like Salesforce are highly valued. Before applying, consider how your skills align with the needs of this rapidly evolving industry.
Job Description
About the Role
The Sales Development Representative position at Fieldwire by Hilti is a pivotal role that focuses on generating and qualifying new sales opportunities within the small and mid-sized business segment of the construction industry. This involves being the first point of contact for prospective customers, driving top-of-funnel activity, and creating a pipeline for the Account Executive team. The successful candidate will be part of a high-performing team and will have the opportunity to learn and grow in a fast-paced environment.As a Sales Development Representative, you will play a crucial role in the company's sales strategy, working closely with the Account Executives and Construction Solutions Specialists to build a strong pipeline. Your primary goal will be to qualify and engage inbound leads, conduct targeted outbound outreach, and identify key stakeholders within potential client companies. This role is ideal for someone who is eager to break into tech sales, enjoys connecting with people, and is motivated by results.
Fieldwire by Hilti is committed to fostering a culture of innovation and excellence. As part of the Hilti Group, the company combines deep construction expertise with modern digital innovation to deliver better outcomes on every job. This role offers a clear growth path into Account Executive or other customer-facing roles, providing a promising career trajectory for ambitious professionals.
What You Will Do
- Qualify and engage inbound leads from the Freemium sign-up flow and marketing campaigns as well as current Hilti customers.
- Conduct targeted outbound outreach via calls, emails, and LinkedIn to generate new qualified opportunities.
- Identify key stakeholders and initiate contact with construction professionals at small and mid-sized companies.
- Schedule discovery calls and product demos for the Account Executive team.
- Collaborate closely with Account Executives and Construction Solutions Specialists to build a strong pipeline.
- Maintain accurate and up-to-date information in Salesforce.
- Learn and articulate the value of Fieldwire’s construction management platform.
- Stay informed about industry trends and the competitive landscape.
- Consistently meet and exceed activity and opportunity generation goals.
What We Are Looking For
- 0–2 years of experience in a sales, business development, or customer-facing role.
- Coachable, curious, and motivated by results.
- Strong communication skills – written and verbal.
- Comfortable working in a fast-paced, metrics-driven environment.
- Experience with outbound sales tools (Salesloft, LinkedIn Sales Navigator, Salesforce) is a plus.
- Interest in construction tech or SaaS is a bonus.
- Ability to work independently and as part of a team.
- Strong organizational and time management skills.
- High school diploma required; Bachelor's degree preferred.
Nice to Have
- Experience in the construction industry or a related field.
- Knowledge of CRM systems, particularly Salesforce.
- Familiarity with sales and marketing automation tools.
- Certification in sales or a related field.
Benefits and Perks
- Competitive salary.
- Opportunity for a compensation variable bonus.
- Comprehensive health insurance.
- Generous PTO policy.
- Remote work stipend.
- Professional development opportunities.
- Access to the latest technology and tools.
- Collaborative and dynamic work environment.
- Recognition and reward for outstanding performance.
How to Stand Out
- Utilize your network: Leverage your professional network, especially on LinkedIn, to get insights into Fieldwire by Hilti's culture and the role's expectations.
- Practice your pitch: Be prepared to articulate the value of Fieldwire's construction management platform and how it addresses the needs of the construction industry.
- Showcase your skills: Highlight any experience you have with CRM tools like Salesforce, and be ready to discuss how you can apply those skills in this role.
- Demonstrate industry knowledge: Familiarize yourself with current trends and challenges in the construction tech industry to stand out as a knowledgeable candidate.
- Prepare for scenario-based questions: Be ready to provide specific examples of how you would handle different sales scenarios, such as qualifying leads or overcoming objections.
- Ask informed questions: Come prepared with thoughtful questions about the company, the role, and the future of the sales team to show your interest and engagement.
- Follow up: After the interview, send a thank-you note or email to express your gratitude for the opportunity and reiterate your interest in the position.
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