Sales Lead - This Week in Fintech

Plaid·Remote(New York City Office)

Sales

Excel

WFA Digital Insight

As the demand for fintech specialists continues to grow, with a notable 25% increase in hiring over the past year, companies like Plaid are at the forefront of this revolution. The role of a Sales Lead in a fintech media company is particularly intriguing, requiring a blend of sales acumen, industry knowledge, and the ability to navigate complex, high-stakes partnerships. With over 200,000 subscribers, This Week in Fintech is a significant player in the global fintech media landscape, offering a unique environment for sales professionals to build their career. Candidates should be aware that success in this role will depend on their ability to leverage AI tools, understand the fintech ecosystem, and build lasting client relationships. Before applying, it's crucial to consider the fast-paced nature of a startup environment and the importance of contributing to the overall growth strategy of the company.

Job Description

About the Role

The Sales Lead position at This Week in Fintech, a subsidiary of Plaid, is a pivotal role that involves managing media sales and advertising campaigns across various platforms, including newsletters, podcasts, events, and sponsored content. This role is crucial for the growth of the company, as it requires building and maintaining relationships with key clients in the fintech, crypto, finance, and venture capital sectors. The ideal candidate will be a self-starter with a proven track record in advertising and media sales, eager to build and grow their own book of business.

The day-to-day responsibilities of this role will include prospecting and pitching to potential clients, developing and presenting compelling advertising solutions, and managing post-sale client relationships to drive recurring revenue. The Sales Lead will be the frontline ambassador for the This Week in Fintech brand, opening doors, pitching creative solutions, and building long-term partnerships with some of the most influential names in the industry.

As part of a fast-paced startup environment, the Sales Lead will need to be adaptable, resilient, and innovative, with a deep understanding of the media landscape, including digital advertising, content marketing, and sponsorship best practices. The role involves working closely with the content and operations teams to ensure smooth execution of client campaigns and deliver maximum value to sponsors.

What You Will Do

Build and manage a complete sales pipeline, from prospecting and pitching to closing deals and managing post-sale client relationships.
Develop and present compelling advertising solutions and media packages tailored to meet the marketing objectives of prospective clients.
Become an expert on audience data, media products, and the competitive landscape to effectively position This Week in Fintech as the premier media partner in the industry.
Work closely with the content and operations teams to ensure smooth execution of client campaigns and deliver maximum value to sponsors.
Embrace a fast-paced environment and contribute to the overall growth strategy of the company.
Leverage AI to work smarter and move faster in sales and client relationship management.
Lead or mentor other sellers, leading by example, or helping shape team culture.
Conduct market research to stay updated on the latest trends and developments in the fintech and media landscapes.
Collaborate with internal teams to identify new sales opportunities and expand existing client relationships.

What We Are Looking For

Minimum of 3+ years of successful experience in advertising sales, media sales, or sponsorship sales.
Excellent communication, presentation, and negotiation skills with a track record of building lasting client relationships.
Deep understanding of the media landscape, including digital advertising, content marketing, and sponsorship best practices.
Experience closing deals with financial institutions, tier-1 fintechs, or Fortune 500 brands and navigating complex, high-stakes partnerships.
Ability to leverage AI and other sales tools to enhance performance and efficiency.
Experience leading or mentoring other sellers, or contributing to team culture and growth.
Strong analytical and problem-solving skills, with the ability to interpret data and market trends.
Proficiency in Excel and other sales and marketing software tools.

Nice to Have

Experience in the fintech industry or a related field, with a strong network of contacts and relationships.
A proven track record of meeting or exceeding sales targets in a fast-paced and competitive environment.
Certification in sales, marketing, or a related field, demonstrating a commitment to professional development.
Experience with CRM software and sales analytics tools to manage and optimize sales performance.

Benefits and Perks

Competitive salary and commission structure, with opportunities for growth and advancement.
Comprehensive health insurance and benefits package, including dental, vision, and life insurance.
Generous PTO policy, including vacation days, sick leave, and holidays.
Remote work stipend and support for home office setup and maintenance.
Access to cutting-edge sales and marketing tools and software, including AI and data analytics platforms.
Opportunities for professional development and training, including conferences, workshops, and online courses.
Collaborative and dynamic work environment, with a team of experienced and supportive professionals.

How to Stand Out

When applying, make sure to highlight your experience with sales and marketing tools, including CRM software and data analytics platforms.
Showcase your understanding of the fintech industry and its trends, and explain how you can leverage this knowledge to drive sales and revenue growth.
Emphasize your ability to work independently and as part of a team, with a focus on building strong relationships with clients and internal stakeholders.
Be prepared to discuss your strategy for prospecting and pitching to potential clients, including your approach to developing and presenting compelling advertising solutions.
Consider building a portfolio of your previous sales and marketing work, including case studies and testimonials from satisfied clients.
During the interview process, ask questions about the company culture, growth strategy, and opportunities for professional development to demonstrate your interest in the role and the company.

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