Senior Creative Manager, Performance Design (Remote Canada)
Other
WFA Digital Insight
The demand for skilled performance marketers has skyrocketed, with a 25% increase in remote creative manager roles in the past year. Directive's unique Customer Generation methodology sets it apart, and candidates with a passion for innovative marketing and leadership will thrive. With the shift towards digital, companies are looking for experts who can merge creative vision with data-driven insights, making this role highly sought after.
Job Description
About the Role
Directive is seeking a Senior Creative Manager to lead its Performance Design department, a team that combines creative craft with performance marketing. This role is about scaling a high-performing team and driving strategic direction.Responsibilities
- Own the creative vision and quality standard for the Performance Design department
- Ensure all work meets both craft and conversion benchmarks
- Lead, coach, and develop a multidisciplinary team of designers, project managers, and motion contractors
- Partner closely with paid media and client success teams to ensure data-informed creative
Requirements
- Strong background in creative leadership and performance marketing
- Ability to scale teams and manage full-cycle project development
- Experience in data-informed creative decision making
How to Stand Out
- Be prepared to showcase your portfolio with examples of how you've successfully merged creative vision with data-driven marketing strategies.
- Highlight your experience in team leadership and development, particularly in remote or distributed teams.
- Demonstrate a thorough understanding of performance marketing metrics and how they inform creative decisions.
- Prepare to talk about how you stay updated with the latest trends in digital marketing and performance design.
- When discussing salary, be ready to reference industry standards for remote creative manager roles and your expected compensation based on your experience.
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