Senior Director, Brand Marketing

AffirmAffirm·Remote(Remote US)·Work From Anywhere
Marketing

WFA Digital Insight

As demand for brand marketing experts continues to grow, Affirm is reinventing credit with a new kind of payment network. With the rise of remote work, digital skills are more crucial than ever. This Senior Director role stands out for its focus on building a living, adaptive brand system. Candidates should be prepared to showcase their experience in leading multidisciplinary teams and building cultural and commercial impact.

Job Description

About the Role

Affirm is seeking a Senior Director of Brand Marketing to lead the next evolution of how the company shows up in the world. This role involves building on the existing brand, every day, through ideas, storytelling, and action.

Responsibilities

  • Evolve Affirm’s brand into a living, adaptive system that generates campaigns and guides product experiences.
  • Transform the brand and creative team into a cultural and creative leader within Affirm.
  • Build connective tissue across teams to ensure coherence in how Affirm shows up across all touchpoints.
  • Develop bold, culturally relevant creative work that builds distinction and drives participation.
  • Create frameworks and rituals that help teams move fast and make meaningful work.

Requirements

  • 15+ years of experience leading brand transformations at scale, in-house or agency.
  • Proven experience leading multidisciplinary teams across design, copy, and brand expression.

How to Stand Out

  • Develop a strong portfolio showcasing your experience in leading brand transformations and building cultural and commercial impact.
  • Be prepared to discuss your approach to building a living, adaptive brand system and how you would implement it at Affirm.
  • Highlight your ability to work collaboratively across teams, including Communications, Social, Partner Marketing, and Product Marketing.
  • Showcase your understanding of the current market context and how you would leverage that to drive Affirm’s brand forward.
  • Prepare to discuss your experience with remote work and how you would manage a team in a virtual setting.

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