Senior Field Marketing Manager, APAC (Sydney or Melbourne preferred)

About the Role

The role is centered around driving awareness, generating pipeline, and accelerating deals across APAC, with a particular emphasis on leveraging partner and channel marketing as the primary growth lever. Given Docker's position as a leader in developer tooling, trusted by millions of users worldwide, the Senior Field Marketing Manager will have the opportunity to influence how the company engages with its audience in the region, from solo founders to large enterprises.

Docker operates as a remote-first team, and this role is no exception, offering the flexibility to work remotely while being part of a globally distributed team. The company's commitment to remote work and digital skills makes it an attractive opportunity for those who value flexibility and are skilled in navigating digital marketing landscapes.

What You Will Do

• Develop and execute comprehensive marketing plans tailored to the APAC region, focusing on driving awareness, pipeline generation, and deal acceleration.
• Localize and sequence global marketing campaigns to fit the APAC market, ensuring each campaign has an APAC-timezone activation.
• Lead partner and channel marketing initiatives, identifying strategic partners that can help scale Docker's reach in the region.
• Collaborate with the global marketing function to adapt campaign infrastructure, playbooks, and measurement frameworks to the APAC context.
• Work closely with APAC sales leadership to align marketing efforts with sales objectives and ensure marketing contributions to pipeline growth are measured and optimized.
• Conduct market research and competitor analysis to stay informed about regional market dynamics and trends.
• Develop and manage the regional marketing budget, ensuring effective use of resources.
• Provide regular reporting and analysis on marketing performance, offering insights and recommendations for future campaigns.
• Stay updated with the latest trends and technologies in marketing, applying this knowledge to continuously improve marketing strategies.

What We Are Looking For

• Proven experience in field marketing or a related role, preferably in the tech or software industry.
• Strong understanding of digital marketing principles, including campaign management and metrics analysis.
• Experience in managing and executing channel and partner marketing programs.
• Ability to work in a fast-paced, dynamic environment with a focus on achieving sales targets.
• Excellent communication and interpersonal skills, with the ability to work effectively with both local and global teams.
• Strong analytical skills, with the ability to interpret market data and campaign performance metrics.
• Experience with marketing automation tools and technologies.
• Bachelor's degree in Marketing or a related field.

Nice to Have

• Experience working in the APAC region, with an understanding of local market nuances.
• Familiarity with Docker products and technologies.
• Certification in marketing or a related field.
• Experience with project management tools and methodologies.

Benefits and Perks

• Competitive salary package.
• Opportunity to work with a leading brand in the tech industry.
• Flexible, remote work arrangement.
• Access to the latest marketing tools and technologies.
• Professional development opportunities, including training and conference attendance.
• Collaborative, dynamic work environment.
• Recognition and reward for outstanding performance.

• Build a strong understanding of APAC market dynamics and how they differ from other regions to stand out in your application.
• Highlight your experience with digital marketing tools and technologies, such as marketing automation platforms and analytics software.
• Prepare examples of successful marketing campaigns you have led or been a part of, emphasizing your role and the results achieved.
• Showcase your ability to work in a remote environment by discussing your experience with remote work tools and strategies for staying connected with distributed teams.
• Emphasize your analytical skills, particularly in relation to campaign metrics and market data, and how you use these insights to inform future marketing strategies.
• Be ready to discuss your approach to partner and channel marketing, including how you identify and engage with strategic partners and how you measure the success of these initiatives.
• Demonstrate your knowledge of the latest marketing trends and technologies, and how you see these evolving in the context of Docker's business and the broader tech industry.