Senior Manager, Marketing AI Operations

About the Role

As a player-coach, you will build and ship agents yourself, guide the people who do, and manage the ICs who run the company's MarTech, Marketing Ops, and Airtable campaign-management systems. Your technical expertise and data-savviness, combined with your experience in leading MOPs or RevOps at a B2B SaaS company, make you an ideal candidate for this role. You will thrive in an ambiguous, fast-moving environment, where you can drive change and make an impact.

Airtable is the no-code app platform that empowers people closest to the work to accelerate their most critical business processes. More than 500,000 organizations, including 80% of the Fortune 100, rely on Airtable to transform how work gets done. As a Senior Manager, Marketing AI Operations, you will be part of a team that is driving innovation and growth, and you will have the opportunity to make a significant impact on the company's success.

What You Will Do

• Own Marketing's Agent Center of Excellence, driving the marketing team's agent and agentic-workflow strategy end-to-end.
• Co-design and ship AI agents with business owners to automate high-volume, repeatable marketing work.
• Maintain the agent fleet as living infrastructure, treating the agents and skills the marketing team already relies on as production systems.
• Lead the most complex builds yourself and create the framework for how the team evaluates, adopts, and governs AI responsibly.
• Raise the AI-fluency floor across all of marketing, separating what's genuinely useful from hype and giving the team a clear point of view on where to invest attention.
• Manage the ICs who own MarTech, Marketing Ops, and Airtable campaign management, setting direction, growing their agent-engineering capability, and staying hands-on-keyboard yourself.
• Evolve MOPs into a system that uses AI agents and automation to support predictable pipeline and clean lead management.
• Drive Airtable MarketingCentral's evolution into an intelligent ops layer and source of truth for how campaigns are briefed, scoped, prioritized, and handed off.
• Define and govern the martech stack, deciding what to use, why, and how it connects, with a bias toward consolidation and AI-native tooling.
• Own the highest-priority cross-functional initiatives, driving them to a clean outcome with full context on marketing strategy, operations, and data.

What We Are Looking For

• Experience in building and shipping AI agents or automated workflows, with a technical background and data-savviness.
• Marketing expertise, with a deep understanding of demand gen, lifecycle, campaign and lead ops, and the martech that runs them.
• Leadership experience, with the ability to manage technical ICs and create direction for people whose work is hard to scope.
• Strong communication skills, with the ability to make data legible to executives and build the narrative, not just reporting the numbers.
• Experience with Salesforce, Excel, and other marketing operations tools.
• A strategic mindset, with the ability to drive change and make an impact in a fast-moving environment.
• A passion for AI adoption and a deep understanding of its potential to transform marketing operations.

Nice to Have

• Experience with LLMs and their application in marketing operations.
• Knowledge of SQL and data models, with the ability to reason about APIs and integrations.
• Experience with light scripting, with the ability to build, debug, and architect systems.
• A background in marketing operations, with a deep understanding of the engine that drives marketing success.

Benefits and Perks

• Competitive salary and equity package.
• Comprehensive health insurance, with medical, dental, and vision coverage.
• Generous PTO policy, with flexible work arrangements and remote work options.
• Access to the latest marketing operations tools and technologies.
• Opportunities for professional growth and development, with a focus on AI adoption and marketing innovation.
• A dynamic and supportive work environment, with a team of experienced marketing professionals.
• A remote stipend, to support your work-from-home setup and productivity.

• Tip: Highlight your experience with AI agents and automated workflows in your resume and cover letter, and be prepared to discuss your approach to AI adoption in marketing operations.
• To stand out, create a portfolio that showcases your experience with marketing operations tools and technologies, including Salesforce and Excel.
• When preparing for the interview, research Airtable's no-code app platform and its application in marketing operations, and be ready to discuss your ideas for driving innovation and growth.
• In the interview, emphasize your technical expertise and data-savviness, as well as your ability to manage technical ICs and create direction for people whose work is hard to scope.
• When negotiating salary, consider the company's competitive salary and equity package, and be prepared to discuss your expectations and requirements.
• Red flag: Be cautious if the company lacks a clear vision for AI adoption in marketing operations, or if the team seems unclear about their goals and objectives.