Senior Product Analyst (all genders)

Data & Analytics

WFA Digital Insight

The demand for skilled product analysts has surged in recent years, with a notable 25% increase in job postings in the e-commerce sector. As companies like Kaufland e-commerce continue to expand their online marketplaces, the need for professionals who can bridge the gap between data and business strategy has become paramount. With its commitment to innovation and customer-centric approach, Kaufland e-commerce stands out as an attractive employer in the industry. Before applying, candidates should be prepared to demonstrate their analytical prowess, ability to communicate complex data insights, and experience in driving business growth through data-driven decision-making.

Job Description

About the Role

The Senior Product Analyst position at Kaufland e-commerce is a pivotal role that involves analyzing product performance metrics, user engagement, and feedback to drive measurable business outcomes and customer-first product improvements. As part of the Tech & Product Team, you will collaborate with cross-functional teams, including product management, engineering, design, and marketing, to ensure data-driven decision-making. Your primary goal will be to provide data-based insights and ideas that propel the business forward, focusing on creating an outstanding shopping experience for customers and an optimal selling experience for partners.

The role is ideally suited for individuals with a strong analytical mindset, excellent communication skills, and the ability to translate complex data into clear narratives. You will be working closely with stakeholders and senior management, advising them on the actions needed to move the business forward based on your findings. The position is open for remote work within Germany or at one of Kaufland e-commerce's locations in Cologne, Darmstadt, Düsseldorf, or Berlin, offering flexibility and a relocation package for those moving to Germany.

Kaufland e-commerce is part of the Schwarz Group, operating with a start-up mentality within flat hierarchies. The company prides itself on developing the best marketplace solutions for its customers, sellers, and partners, driven by innovative technical developments and a customer-centric approach. As a Senior Product Analyst, you will be an integral part of this mission, contributing to the creation of the best possible customer shopping experience and laying the foundation for an optimal selling experience for sellers.

What You Will Do

Analyze product performance metrics, user engagement, and feedback to deliver insights that drive business outcomes and customer-first product improvements.
Collaborate with cross-functional product teams during their discovery phases to provide data-based insights and ideas.
Propose and lead data-driven projects that significantly impact key business outcomes, focusing on changes that benefit the customer or the business.
Translate complex data into clear narratives, advising stakeholders and senior management on necessary actions.
Conduct market research and competitive analysis to identify trends, opportunities, and best practices in the e-commerce landscape.
Utilize advanced knowledge of SQL and data visualization tools like Tableau to communicate findings effectively.
Leverage AI-driven tools to accelerate data analysis and automate complex workflows.
Operate with an 'act as a company owner' mentality, proactively identifying gaps and proposing solutions.
Provide deep analytical insights in either Pricing or B2B Seller Experience.
Work closely with the Pricing team or Selling Experience team to drive business growth.

What We Are Looking For

Substantial experience in product analysis, particularly in digital products, with a strong background in data analysis and interpretation.
Advanced knowledge of SQL and experience with data visualization tools like Tableau.
Excellent storytelling skills, with the ability to communicate complex data insights effectively.
Specialized experience in either Pricing or B2B Seller Experience, providing deep analytical insights.
Basic programming knowledge in Python, R, or a similar programming language.
Deep analytical rigor, with the ability to follow the data thread to its logical end to uncover root causes and inform strategic initiatives.
Fluency in English (C1) and experience working in an international environment.
Ability to operate with an 'act as a company owner' mentality, driving business impact without waiting for a roadmap or predefined requests.
Experience in leveraging AI-driven tools to accelerate data analysis and automate complex workflows.

Nice to Have

Experience in working with cross-functional teams, including product management, engineering, design, and marketing.
Knowledge of modern AI assistance tools and their application in data analysis.
Experience in market research and competitive analysis in the e-commerce landscape.
Certification in data analysis or a related field.

Benefits and Perks

Flexible work arrangement, with the option to work remotely within Germany or from one of Kaufland e-commerce's locations.
Attractive relocation package for those moving to Germany.
Urban Sports Club and RSG Group Fitness Studios membership for top deals on fitness, swimming, yoga, and more.
Mental Well-Being support through Instahelp, a digital platform for online psychological counseling.
Opportunity to work with a dynamic and innovative company that values its employees' well-being and growth.
Professional development opportunities in a rapidly growing e-commerce environment.
Access to the latest tools and technologies in data analysis and AI-driven solutions.

How to Stand Out

Develop a strong portfolio showcasing your data analysis skills and experience with tools like SQL and Tableau.
Prepare to discuss specific examples of how you've driven business outcomes through data-driven decision-making.
Highlight your ability to communicate complex data insights clearly and effectively to both technical and non-technical stakeholders.
Emphasize your experience in working with cross-functional teams and your ability to collaborate effectively.
Be ready to explain how you stay updated with the latest trends and technologies in data analysis and AI-driven tools.
Show enthusiasm for Kaufland e-commerce's mission and vision, and explain how your skills and experience align with the company's goals.
Don't hesitate to ask about the company culture, team dynamics, and opportunities for growth and development during the interview.

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