Senior Product Manager, Advertising Products

## About the Role The Senior Product Manager, Advertising Products, will play a pivotal role in Mozilla's effort to build a privacy-forward advertising ecosystem. This individual will be responsible for driving the vision, strategy, and execution of Mozilla's next-generation advertising infrastructure, focusing on real-time decisioning, partner integration, and privacy-preserving personalization. The ideal candidate will have a deep understanding of the digital advertising landscape, including the challenges and opportunities presented by emerging technologies and consumer trends.

As a key member of the Mozilla Ads team, the Senior Product Manager will collaborate closely with cross-functional teams, including Ads Engineering, Data Science, Firefox Platform, Design, Legal/Policy, Trust & Safety, Finance, and GTM. This role requires exceptional communication and project management skills, as well as the ability to distill complex technical concepts into actionable product requirements.

Mozilla's mission to make the internet better for people is at the heart of this role. By developing innovative, user-centric advertising solutions, the Senior Product Manager will contribute to the company's goal of creating a more transparent, equitable, and sustainable digital ecosystem.

## What You Will Do - Drive the vision, strategy, and execution for Mozilla's privacy-preserving advertising products, including targeting, search suggestion monetization, and ad formats.

• Develop and execute rapid hypothesis testing and experiment-led product development to improve ad relevance, user experience, and advertiser ROI while preserving privacy.
• Collaborate with Ads Engineering, Data Science, and other teams to convert strategy into crisp product requirements and cross-team plans.
• Co-create user-first ad experiences and performant services with Design and Engineering teams, ensuring that products meet strict latency, quality, and accessibility standards.
• Provide clear problem framing and success criteria, and give actionable design and technical feedback to raise product quality and delivery velocity.
• Partner with Business Development to shape deal structures and launch new supply and demand integrations, defining product terms, API/SDK requirements, and success metrics.
• Influence pricing and packaging, and steward marquee partnerships from tech evaluation through launch.
• Work closely with the GTM team to develop and execute go-to-market strategies for new advertising products and features.
• Analyze market trends, competitor activity, and customer feedback to inform product development and optimization.

• Strong understanding of digital advertising ecosystems, including programmatic advertising, real-time bidding, and data management platforms.
• Experience with GTM strategies, including product launch planning, positioning, and messaging.
• Proven track record of developing and executing successful product strategies, with a focus on user-centric design and privacy preservation.
• Excellent communication, collaboration, and project management skills, with the ability to work effectively with cross-functional teams.
• Strong technical skills, including experience with software development methodologies and data analysis tools.
• Bachelor's degree in Computer Science, Business Administration, or a related field.

• Knowledge of AI and machine learning technologies, and their applications in digital advertising.
• Familiarity with Mozilla's products and technologies, including Firefox and other privacy-focused initiatives.
• Certification in product management or a related field, such as Agile development or data science.

• Opportunity to work with a talented team of professionals who are passionate about making the internet better for people.
• Flexible work arrangements, including remote work options and a flexible schedule.
• Access to cutting-edge technologies and tools, including Mozilla's own products and services.
• Professional development opportunities, including training, mentorship, and conference attendance.
• Opportunity to contribute to Mozilla's open-source software projects and communities.
• Comprehensive health and wellness programs, including mental health support and employee assistance programs.

- Develop a strong understanding of the digital advertising ecosystem, including programmatic advertising, real-time bidding, and data management platforms.

• Highlight your experience with GTM strategies, including product launch planning, positioning, and messaging, and be prepared to provide specific examples.
• Emphasize your ability to balance business goals with user needs and privacy concerns, and be prepared to discuss your approach to developing user-centric advertising solutions.
• Prepare to discuss your technical skills, including experience with software development methodologies and data analysis tools, and be ready to provide examples of how you've applied these skills in previous roles.
• Research Mozilla's products and technologies, including Firefox and other privacy-focused initiatives, and be prepared to discuss how your skills and experience align with the company's mission and goals.
• Be prepared to discuss your experience with cross-functional collaboration, including working with engineering, design, and business development teams, and provide examples of how you've driven product development and launch planning in previous roles.
• Showcase your ability to communicate complex technical concepts in a clear and concise manner, and be prepared to discuss your approach to stakeholder management and product feedback.