Senior Product Manager, Card Experience

AffirmAffirm·Remote(Remote Canada)
Product
Excel

WFA Digital Insight

As demand for digitized financial services surges, companies like Affirm are at the forefront. With a 34% growth in the need for skilled product managers in 2025, standing out in this field requires a unique blend of technical and business acumen. Affirm's commitment to transparency and customer-centric products sets it apart. Candidates should be ready to showcase their ability to drive growth through data-driven decisions and innovative product management strategies.

Job Description

About the Role

Affirm is seeking a Senior Product Manager to lead the launch and scaling of new acquisition channels for the Affirm Card. This role involves identifying high-impact growth opportunities, validating them through experimentation, and bringing them to market at scale. The ideal candidate will have a deep understanding of consumer financial products and experience in owning growth and distribution channels.

Responsibilities

  • Define and own the Card Acquisition roadmap for new growth channels, setting clear hypotheses and success metrics.
  • Launch and scale new acquisition surfaces, partnering closely with Engineering and Design.
  • Design and execute acquisition programs with measurable impact.
  • Own funnel performance end-to-end and implement robust incrementality testing.

Requirements

  • 4+ years in Product Management, ideally with a background in growth and distribution channels.
  • Track record of shipping consumer financial or regulated products.
  • Deep fluency in experiment design and data analysis (SQL/Amplitude-level self-serve).

How to Stand Out

  • Tip: Highlight your experience with Excel and data analysis tools to demonstrate your ability to drive data-driven decisions.
  • Ensure your portfolio showcases successful product launches and growth strategies.
  • Prepare to discuss your approach to experiment design and incrementality testing.
  • Demonstrate your understanding of consumer financial products and regulatory compliance.
  • Be ready to provide specific examples of how you've driven growth through innovative product management strategies.

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