Senior Product Manager

About the Role

The role is part of a fully remote team, offering the flexibility to work from anywhere. This setup fosters asynchronous communication, allowing team members to manage their time effectively and focus on delivering impactful products. As part of group.one, you will be contributing to the development of innovative digital marketing solutions, utilizing your expertise in SEO, GEO, and related technologies to empower millions of users.

What You Will Do

• Define the product vision, strategy, and roadmap based on customer needs, market trends, and competitive analysis.
• Own the full product lifecycle, from discovery to launch, with a strong focus on data-driven decisions.
• Collaborate with engineering, design, marketing, and support teams to drive product-led growth and boost customer lifetime value.
• Lead cross-functional planning to ensure on-time delivery and alignment across stakeholders.
• Conduct user research, gather feedback, and analyze usage data to inform product decisions.
• Implement product analytics tools to track engagement, retention, and feature adoption.
• Partner with growth teams to ensure product-market fit and measurable outcomes.
• Stay updated on changes in SEO/GEO practices, search engine algorithms, and the broader digital marketing landscape.
• Create clear, concise product requirement documents that align with business goals.

What We Are Looking For

• 5+ years of product management experience, preferably with WordPress or SEO-related products.
• Strong background in product-led growth strategies, including self-service onboarding and free-to-paid conversion.
• Proven track record of managing technical products from concept to launch.
• Strong understanding of SEO/GEO fundamentals and user needs in the digital marketing space.
• Experience working with SaaS products, especially within the WordPress or marketing tools sector.
• Data-driven decision-making mindset, with the ability to analyze complex data sets and draw actionable insights.
• Deep empathy for customer needs and a focus on real-world outcomes.
• Excellent communication and stakeholder management skills.
• Familiarity with tools like HubSpot, Excel, and product analytics platforms.

Nice to Have

• Experience with AI-powered tools and technologies.
• Knowledge of WordPress ecosystem and related plugins.
• Familiarity with agile development methodologies.
• Certification in product management or a related field.

Benefits and Perks

• Competitive compensation package.
• Flexible working hours and remote work setup.
• Opportunity to work with a innovative and growing company.
• Professional development opportunities, including training and conference attendance.
• Access to the latest tools and technologies in digital marketing.
• Collaborative and dynamic team environment.
• Health and wellness benefits, including mental health support.
• Generous PTO and holiday package.

• Ensure your resume and cover letter highlight your experience with HubSpot and Excel, as well as any relevant product management certifications.
• Prepare to discuss your approach to data-driven decision-making and how you stay updated on the latest SEO/GEO trends.
• Showcase your ability to work collaboratively in a remote setting and manage stakeholder expectations effectively.
• Be ready to present a portfolio of your previous product management work, including any successful product launches or growth strategies you've led.
• Research group.one and its parent company to understand their mission, values, and product offerings, and be prepared to discuss how your skills and experience align with their goals.
• Negotiate your salary based on industry standards and your level of experience, and don't hesitate to ask about benefits, perks, and opportunities for professional growth.
• Look for red flags such as lack of clear communication, unrealistic expectations, or insufficient resources, and be prepared to discuss these concerns during the interview process.