Senior Product Manager (AI Growth)

NerdwalletNerdwallet·Remote(NerdWallet US)
Product

WFA Digital Insight

As demand for digital skills continues to soar, with a notable 25% increase in remote product management roles in the last year, NerdWallet's Senior Product Manager position stands out. With fintech and consumer finance experiencing significant growth, professionals with a strong background in SEO and product management are in high demand. Given the current market context, where 60% of companies are prioritizing organic traffic, this role offers a unique opportunity to make a tangible impact. Before applying, candidates should be aware of the importance of balancing technical and consumer-centric skills, as well as the need to thrive in a fast-paced environment where data-driven decision making is key.

Job Description

About the Role

The Senior Product Manager for SEO at NerdWallet is a pivotal role that focuses on defending and growing the company's organic audience. This is achieved by building, testing, and optimizing on-site SEO features to ensure content reaches the target audience effectively. The role is fundamental in driving strategy and execution, shaping the end-to-end user experience, and making a significant impact on millions of consumers navigating key financial decisions.

As part of this role, you will be working in a dynamic environment where delivering meaningful, intuitive, and user-friendly product experiences is paramount. The ability to combine strategic vision with hands-on execution is crucial, as you will be collaborating with cross-functional partners to integrate robust solutions that enhance NerdWallet's ecosystem.

The Senior Product Manager reports to the Director, Engineering for the SEO Team, and the position is fully remote, allowing for flexibility and work-life balance. NerdWallet invests in the well-being, development, and ability of its employees to make an impact, fostering an inclusive, flexible, and candid culture.

What You Will Do

  • Own the product strategy and roadmap for SEO, leading the end-to-end vision and partnering with data, design, engineering, and marketing teams.
  • Accelerate growth through launching and optimizing experiences that improve customer outcomes and scale the business.
  • Conduct thorough market analysis and user research to identify opportunities, inform strategy, and guide product decisions.
  • Champion consumer-centric innovation, deeply understanding consumer behaviors and needs to deliver personalized, high-impact product experiences.
  • Drive execution by partnering cross-functionally to deliver new features and product enhancements on time and with measurable impact.
  • Optimize performance using data, A/B testing, and experimentation to improve engagement, conversion, and retention.
  • Advocate for the customer, keeping user needs and outcomes at the heart of every decision.
  • Mentor and collaborate with junior product managers, fostering growth, inclusion, and shared success.
  • Continuously monitor product performance metrics to optimize user engagement, conversion, and long-term value.

What We Are Looking For

  • 7+ years of experience in a product management position, preferably within fintech, consumer finance, or a related domain.
  • 2+ years of experience in an SEO growth role, with a proven track record of managing and launching impactful product initiatives.
  • Experience scaling products in fast-growing businesses, balancing quick wins with long-term investments.
  • Skilled in leveraging data analytics tools and methodologies to inform decision-making.
  • Familiarity with A/B testing, user research techniques, and data-driven product development.
  • Ability to work closely with engineering teams and technical workflows.
  • Exceptional communication and collaboration skills, with the ability to influence both technical and non-technical stakeholders without direct authority.

Nice to Have

  • Experience with Agile development methodologies.
  • Knowledge of front-end development principles and technologies.
  • Certification in product management or a related field.
  • Experience working in a fully remote environment, with a proven ability to manage time effectively and work independently.

Benefits and Perks

  • Industry-leading medical, dental, and vision health care.
  • Flexible work environment, with the option to work remotely.
  • Professional development opportunities, including mentorship programs and training.
  • Competitive compensation package, with performance-based bonuses.
  • Generous parental leave policy, supporting work-life balance.
  • Access to mental health resources and employee assistance programs.
  • Opportunity to work with a talented team of professionals in a dynamic and inclusive culture.

How to Stand Out

  • tip: Ensure your resume highlights specific examples of SEO strategy and product management experience, especially in fintech or consumer finance.
  • tip: Prepare to discuss your approach to data-driven decision making and how you stay updated with the latest SEO trends and best practices.
  • tip: Develop a portfolio that showcases your ability to drive growth through SEO and product initiatives, including metrics on user engagement and conversion.
  • tip: During the interview, be ready to provide detailed examples of times when you had to balance technical and consumer-centric considerations in product development.
  • tip: When negotiating salary, consider the value of remote work benefits and flexible scheduling, which can significantly impact your quality of life and productivity.
  • tip: Research NerdWallet's current projects and initiatives to understand how your skills can contribute to the company's mission and growth, demonstrating your interest and enthusiasm during the application process.

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