Senior Product Marketing Manager

The construction sector is undergoing a significant transformation, driven by technological advancements and the need for more efficient, accurate, and transparent processes. PermitFlow's AI agent workforce is at the heart of this change, helping the fastest-growing construction companies navigate complex permitting, licensing, and project closeout processes. By joining PermitFlow, you will be part of a team that is not only redefining how America builds but also contributing to the development of critical infrastructure, housing, and renewable energy projects.

As a key member of the marketing team, you will have direct access to leadership and the autonomy to define how product marketing is developed and implemented. This role is ideal for a seasoned product marketing professional looking for a challenging and rewarding experience that can make a tangible impact on the company's growth trajectory.

What You Will Do

• Own the development of sharp, differentiated value propositions and narratives across PermitFlow's product suite.
• Build a comprehensive sales enablement motion, including creating canonical decks, battle cards, and persona-specific one-pagers.
• Lead product launches from end to end, ensuring successful positioning, execution, and measurement.
• Develop and maintain competitive intelligence and customer insights through win/loss analysis, customer interviews, and field research.
• Translate findings into actionable positioning updates and field-ready intel for the sales team.
• Establish PermitFlow as a category leader in AI-powered pre-construction through thought leadership content, trade placements, and demand generation activities.
• Support customer success and account management teams in retention messaging, customer references, and expansion stories.
• Collaborate with cross-functional teams, including product, sales, and leadership, to align on GTM strategies and goals.
• Participate in brand repositioning efforts, including a potential company rename, to ensure alignment with the evolving product suite and market landscape.

What We Are Looking For

• Proven product marketing experience in a B2B SaaS environment, with a focus on GTM strategy, sales enablement, and product launches.
• Strong understanding of the construction tech industry or a related field, with the ability to quickly grasp PermitFlow's AI-powered pre-construction platform.
• Excellent communication and storytelling skills, with the ability to craft compelling narratives for diverse audiences.
• Experience in running win/loss analysis, customer interviews, and field research to inform product marketing strategies.
• Ability to work autonomously and make data-driven decisions in a fast-paced environment.
• Strong collaboration and project management skills, with experience in working with cross-functional teams.
• Familiarity with sales enablement tools and platforms, with the ability to create effective sales collateral.
• Bachelor's degree in Marketing, Business Administration, or a related field.

Nice to Have

• Experience with brand repositioning and rebranding efforts.
• Knowledge of the construction industry, including its challenges, trends, and key players.
• Familiarity with AI and machine learning technologies, particularly in the context of construction and pre-construction processes.
• Certification in product marketing or a related field.

Benefits and Perks

• Competitive salary and equity package.
• Opportunity to work with a pioneering company in the construction tech space.
• Collaborative and dynamic work environment with a hybrid schedule (3 in-office days per week).
• Access to cutting-edge technologies and tools.
• Professional development opportunities, including training and conference attendance.
• Comprehensive health insurance package.
• Generous PTO policy.
• Remote work stipend and equipment support.