Senior Sales Enablement Manager

About the Role

As a cross-functional leader, this role will require influencing senior stakeholders and ensuring enablement drives measurable revenue impact. The Senior Sales Enablement Manager will operate as a bridge between Marketing and Revenue teams, operationalizing positioning and campaigns into clear sales plays that ensure consistent execution across the buyer journey.

The role is part of a global team that is united by a shared commitment to impact, ownership, and continuous growth. SugarAI creates an environment where thoughtful ideas move quickly, where people are trusted to lead, and where flexibility supports how great work gets done.

What You Will Do

• Develop a forward-looking, KPI-aligned enablement roadmap that translates marketing strategy, product roadmap, and GTM priorities into actionable plans
• Identify capability gaps across Sales, Customer Success, and Partners and proactively address them through strategic enablement initiatives
• Build scalable global frameworks for enablement with room for regional nuance, aligning enablement to key segments, industries, and customer profiles
• Define and establish partner enablement strategies, including onboarding, certification, and ongoing readiness programs
• Anticipate future skill and knowledge needs based on market, product, and competitive shifts and develop structured learning paths
• Establish standards, systems, and a clear definition of success across GTM functions, ensuring efforts are coordinated, prioritized, and scalable
• Design and deliver high-impact programs and core assets, such as playbooks, messaging, and onboarding materials
• Define and track success via revenue, pipeline, sales efficiency, and adoption metrics, partnering with RevOps to drive data-informed optimization

What We Are Looking For

• 5-10 years of experience in sales enablement, revenue enablement, product marketing, or related GTM roles within B2B SaaS or technology environments
• Proven experience building and executing enablement strategies across Sales, Customer Success, and/or Partner ecosystems
• Strong background partnering with Marketing to operationalize messaging and go-to-market initiatives
• Experience supporting global teams and multi-segment or multi-product organizations
• Demonstrated ability to influence senior stakeholders and drive cross-functional alignment
• Experience with CRM, ERP, or adjacent enterprise SaaS categories is preferred
• Background in partner/channel enablement within a partner-led or hybrid GTM model is a plus

Nice to Have

• Experience in high-growth or transformation-stage organizations
• Knowledge of sales enablement tools and technologies
• Certification in sales enablement or a related field

Benefits and Perks

• Competitive salary and benefits package
• Opportunity to work with a leading AI-driven CRM solutions provider
• Collaborative and dynamic work environment
• Flexible working hours and remote work options
• Professional development and growth opportunities
• Access to cutting-edge sales enablement tools and technologies

• Develop a strong understanding of GTM and Excel to succeed in this role
• Showcase your experience in building and executing enablement strategies that drive revenue growth
• Highlight your ability to influence senior stakeholders and drive cross-functional alignment
• Prepare examples of high-impact programs and core assets you've designed and delivered
• Research SugarAI's products and services to understand their unique value proposition and how you can contribute to their growth
• Be ready to discuss your strategy for measuring success and driving data-informed optimization