SEO Consultant
WFA Digital Insight
As the demand for skilled SEO specialists continues to rise, with a reported 25% growth in 2025, the need for experts who can drive organic growth and improve search visibility has never been more pressing. Right Side Up, a collective of premium marketing talent, is at the forefront of this trend, having worked with over 250 clients including Stitch Fix, Sephora, and Yelp. To succeed in this role, candidates will need a strong foundation in technical, on-page, and content-driven SEO strategies, as well as experience working with tools like Ahrefs, SEMrush, and Google Analytics. Before applying, candidates should be prepared to showcase their analytical and problem-solving skills, as well as their ability to work cross-functionally with content, product, and engineering teams.
Job Description
About the Role
The SEO Consultant position at Right Side Up is a unique opportunity for marketers who combine technical expertise with content strategy to drive organic growth and improve search visibility. As a member of Right Side Up's talent collective, you will support a range of clients across industries, working on projects that may include technical SEO audits, content strategy development, keyword research, on-page optimization, and scaling organic acquisition channels. Contract engagements typically range from 10–40 hours per week, providing the flexibility to work on multiple projects and clients.As an SEO Consultant, you will be responsible for conducting technical SEO audits and implementing recommendations to improve site health and performance. You will also partner with content, product, and engineering teams to implement SEO best practices and monitor and analyze organic performance using tools such as Google Analytics, Search Console, and SEO platforms.
Right Side Up is a collective of premium marketing talent, trusted by the most respected early-stage ventures, the fastest-growing tech companies, and well-established Fortune 500 teams to drive growth. With over 250 clients, including Stitch Fix, Sephora, Yelp, Sun Basket, Crunchbase, DoorDash, Calm, and more, this is an opportunity to work with a diverse range of brands and industries.
What You Will Do
- Conduct technical SEO audits and implement recommendations to improve site health and performance
- Perform keyword research and develop SEO-driven content strategies
- Optimize on-page elements including metadata, internal linking, and site structure
- Partner with content, product, and engineering teams to implement SEO best practices
- Monitor and analyze organic performance using tools such as Google Analytics, Search Console, and SEO platforms
- Identify opportunities to increase rankings, traffic, and conversions
- Support content creation with SEO insights and best practices
- Stay up to date on search algorithm changes and industry trends
- Develop and implement link building strategies to improve domain authority
- Conduct competitor analysis to identify gaps and opportunities
What We Are Looking For
- Strong foundation in SEO, including technical, on-page, and content-driven strategies
- Experience improving organic traffic and search rankings
- Familiarity with SEO tools (e.g., Ahrefs, SEMrush, Screaming Frog, Google Search Console)
- Ability to translate data into actionable insights and recommendations
- Experience working cross-functionally with content, product, and engineering teams
- Strong analytical, problem-solving, and communication skills
- Comfort working across different industries and website types
- Bachelor's degree in Marketing, Communications, or related field
- 3+ years of experience in SEO or related field
Nice to Have
- Experience with content management systems (e.g., WordPress, Drupal)
- Knowledge of HTML and CSS
- Experience with project management tools (e.g., Asana, Trello)
- Certification in SEO or related field (e.g., Google Analytics)
Benefits and Perks
- Flexible, remote work arrangements
- Opportunity to work with a diverse range of clients and industries
- Collaborative, dynamic work environment
- Professional development opportunities
- Access to the latest SEO tools and technologies
- Competitive hourly rate
- Health insurance and other benefits may be available
How to Stand Out
- Ensure your portfolio includes examples of successful SEO campaigns and strategies
- Develop a strong understanding of Google Analytics and SEO platforms such as Ahrefs and SEMrush
- Be prepared to discuss your experience working cross-functionally with content, product, and engineering teams
- Showcase your ability to translate data into actionable insights and recommendations
- Highlight your knowledge of the latest search algorithm changes and industry trends
- Consider obtaining certification in SEO or related field to demonstrate expertise
- Be prepared to negotiate your hourly rate based on your experience and skills
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