Social Media Coordinator

About the Role

The Social Media Coordinator will be part of a team dedicated to introducing House of Ruh to the world, emphasizing the importance of a strong visual eye and understanding of elevated social media aesthetics. The ideal candidate will be able to plan content, not just post it, bringing a creative strategy and organization to the role.

What You Will Do

• Develop and implement comprehensive social media strategies across various platforms
• Create high-quality, engaging content that reflects the brand's unique identity and aesthetic
• Plan and curate the feed to ensure consistency and visual appeal
• Write captivating captions and storytelling pieces about the brand, products, and processes
• Identify and capitalize on social media trends to increase brand visibility and engagement
• Collaborate with the team to conceptualize and produce content ideas
• Manage and maintain the brand's social media presence, ensuring consistency and brand integrity
• Monitor and analyze social media metrics to optimize content performance
• Stay updated on the latest social media platforms, features, and best practices

What We Are Looking For

• Experience in managing or creating content for lifestyle, fashion, home, beauty, hospitality, or culturally rooted brands
• A strong visual eye and deep understanding of social media aesthetics and trends
• Ability to plan, create, and execute social media content strategically
• Excellent writing, communication, and interpersonal skills
• Strong organizational and time management skills, with the ability to meet deadlines
• Experience with social media management tools and analytics platforms
• Knowledge of content creation tools such as graphic design software and video editing tools
• Ability to work independently and as part of a team

Nice to Have

• Experience with influencer marketing and partnerships
• Knowledge of SEO principles and how they apply to social media
• Familiarity with e-commerce platforms and their integration with social media
• Basic graphic design skills using tools like Adobe Creative Suite

Benefits and Perks

• Opportunity to work with a unique and innovative lifestyle brand
• Collaborative and dynamic work environment
• Remote work flexibility with the possibility of capturing content in NYC/NJ/JAIPUR
• Professional development opportunities in the digital marketing and social media field
• Access to the latest social media management and content creation tools
• Stipend-based contract with potential for growth into a full-time position
• Health benefits and PTO as applicable to the role and company policies

• Ensure your portfolio showcases your ability to create visually appealing and engaging social media content, especially in the lifestyle and fashion niches.
• Highlight your experience with social media management tools and analytics platforms to demonstrate your ability to strategize and optimize content.
• When applying, make sure to mention your understanding of the brand's unique aesthetic and how you can contribute to its social media presence.
• Prepare to discuss your creative process, from conceptualizing content ideas to executing them, in your interview.
• Emphasize your ability to work independently and as part of a team, as well as your strong organizational and time management skills.
• Consider creating a sample social media campaign for House of Ruh to showcase your skills and creativity during the application process.