Social Media Coordinator

About the Role

As a social media professional, you will be working closely with the director, strategists, and specialists to brainstorm creative social media ideas, develop campaign concepts, and analyze performance metrics. This role requires a strong passion for social media, content trends, and online communities, as well as the ability to work independently and collaboratively within cross-functional teams.

Roar Media is a dynamic and fast-paced agency that values creativity, innovation, and teamwork. As a Social Media Coordinator, you will be an integral part of the team, working to deliver high-quality content and exceptional results for clients.

What You Will Do

• Support day-to-day management of client social media accounts across platforms such as Instagram, Facebook, LinkedIn, TikTok, and X
• Schedule, post, and tag content to select social media profiles
• Assist with content creation, copywriting, scheduling, and publishing
• Attend content capture shoots and perform content capture activities, including photography and videography
• Coordinate content calendars and help ensure deadlines are met
• Engage with online communities and support community management efforts
• Compile performance reports and surface insights from social media analytics
• Help brainstorm creative social media ideas, content shoots, and campaign concepts
• Provide general support and collaboration with the social media team (director, strategists, and specialists)
• Participate in team meetings and collaborate with cross-functional teams to achieve client goals

What We Are Looking For

• 1-2 years of social media experience, including internships, freelance work, agency, or in-house experience
• Bachelor's degree in Communications, Marketing, Public Relations, Journalism, or a related field
• Strong written and verbal communication skills
• Basic design and content editing skills using Canva, CapCut, Adobe Creative Suite (Photoshop, Premiere, Lightroom), or similar tools
• Hands-on familiarity with major social media platforms and an understanding of platform-specific best practices, formats, and audience behaviors
• Strong organizational skills and attention to detail, with the ability to track multiple deliverables, deadlines, and client accounts simultaneously
• Ability to work in a collaborative, fast-paced environment
• Familiarity with Sprout Social or comparable social media management platforms (Hootsuite, Later, Sprinklr)
• Familiarity with AI tools for content ideation, scheduling optimization, or performance analysis

Nice to Have

• Bilingual English and Spanish-language skills
• Real estate, travel, hospitality, destination, and lifestyle marketing experience
• Agency experience preferred but not required
• Experience with Excel and social media analytics tools

Benefits and Perks

• Opportunity to work with a dynamic and fast-paced agency
• Collaborative and supportive team environment
• Professional development opportunities
• Access to the latest social media tools and technologies
• Flexible working hours and remote work options
• Competitive compensation package
• Comprehensive benefits package, including health, dental, and vision insurance
• Generous paid time off and holiday policy
• Opportunities for advancement and career growth
• Access to a network of professionals in the industry

• To stand out in your application, be sure to include examples of your previous social media work, such as campaign results and content samples.
• Familiarize yourself with the latest social media trends and best practices, and be prepared to discuss them in an interview.
• Practice using social media analytics tools, such as Sprout Social or Hootsuite, to demonstrate your skills.
• Be prepared to provide specific examples of how you've managed multiple social media accounts and created engaging content.
• Don't be afraid to showcase your creativity and personality in your application and interview, as this is a key aspect of the social media coordinator role.
• Consider taking online courses or attending workshops to improve your skills in areas such as content creation, social media advertising, and analytics.
• Be prepared to discuss your experience with AI tools and how you've used them to optimize social media performance.