Software Engineer, Growth
WFA Digital Insight
The demand for skilled software engineers in growth roles is on the rise, with companies like Mixpanel leading the charge in digital analytics and AI-first approaches. As the remote job market continues to evolve, professionals with expertise in web experimentation, collaboration, and data-driven decision-making are in high demand. With the global digital analytics market expected to reach
Job Description
About the Role
As a Software Engineer on the Growth team at Mixpanel, you will play a critical role in driving user acquisition, activation, and conversion. Your primary focus will be on web experimentation, designing, implementing, and analyzing A/B tests across Mixpanel's marketing site and product onboarding flows. This role is highly impactful, as your work will directly influence Mixpanel's top-of-funnel growth and self-serve revenue. You will work closely with the Product and Design teams to turn experiment insights into product improvements, ensuring that data-driven decisions are at the heart of everything you do.The Growth Engineering team at Mixpanel is responsible for increasing user activation and driving self-serve revenue. This team moves fast, experiments constantly, and measures everything, making it an exciting and dynamic environment for a software engineer looking to make a real impact. The Top of Funnel Pod, where this role is based, is a small, agile team focused on user acquisition and activation, and has recently shipped several high-impact projects, including AI-powered template event suggestions and an AI install wizard.
Mixpanel's commitment to using data to drive innovation is evident in its industry-leading platform, which combines product and web analytics, session replay, experimentation, feature flags, and metric trees. As a Software Engineer on the Growth team, you will be at the forefront of this effort, working to continuously improve the user experience and drive business growth through data-driven decision-making.
What You Will Do
- Develop experiments across Mixpanel's product and onboarding flows to optimize acquisition and activation metrics
- Partner with Product and Design to identify high-impact experiment hypotheses grounded in data and user research
- Instrument tracking and build dashboards to measure experiment outcomes and inform iteration
- Build and improve onboarding experiences that drive down time to value for new Mixpanel users
- Participate in team on-call rotation to improve systems and keep them healthy
- Collaborate with the Growth team to design and implement new features and experiments
- Work across the full stack, from frontend UI changes to backend data pipelines
- Analyze data to identify trends, opportunities, and challenges, and develop strategies to address them
- Stay up-to-date with the latest developments in web experimentation, data analytics, and software engineering
- Contribute to the development of best practices and standards for the Growth team
What We Are Looking For
- At least 2 years of full-stack software engineering experience
- Excellent debugging and technical investigation skills
- Strong technical communication skills, with experience collaborating in an asynchronous remote environment
- Ability to move fast and iterate, with a focus on delivering value to users
- A data-driven mindset, with experience working with data to inform product decisions
- Strong understanding of web development principles and practices
- Experience with version control systems, such as Git
- Familiarity with agile development methodologies
- Strong problem-solving skills, with the ability to break down complex problems into manageable parts
Nice to Have
- Interest in leveraging AI/GenAI to accelerate experimentation workflows
- Prior experience on a growth engineering team or in a growth-focused role
- React / TypeScript experience
- Django / Python experience
- Experience with experimentation platforms, such as Mixpanel, Optimizely, LaunchDarkly, or Statsig
Benefits and Perks
- The opportunity to work with a leading digital analytics platform
- Collaborative, dynamic work environment with a team of experienced software engineers
- Professional development opportunities, including training and conference attendance
- Flexible, remote work arrangement with a stipend for remote work setup
- Access to the latest tools and technologies, including experimentation platforms and data analytics software
- Competitive compensation package, including base salary and variable compensation
- Comprehensive health insurance, including medical, dental, and vision
- Generous PTO policy, including vacation days, sick leave, and holidays
- 401(k) or similar retirement savings plan with company match
- Equity options, allowing you to share in the company's success
How to Stand Out
- To stand out in your application, highlight your experience with web experimentation and data-driven decision-making, and be prepared to provide examples of successful experiments you've led or contributed to.
- When preparing for interviews, review common web development and software engineering concepts, as well as your experience with data analysis and interpretation.
- Be prepared to discuss your approach to collaboration and communication in a remote environment, and how you ensure that your work is aligned with team goals and objectives.
- Consider including a portfolio or samples of your work, such as code repositories or experiment designs, to demonstrate your skills and experience.
- During salary negotiations, be sure to researching the market rate for similar positions and be prepared to discuss your expectations and requirements.
- When evaluating the company and role, consider factors such as company culture, team dynamics, and opportunities for growth and professional development, in addition to compensation and benefits.
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