Sr. Growth & Events Marketing Manager, Social Impact

TwilioTwilio·Remote(Remote - US)·Work From Anywhere
Marketing
Salesforce

WFA Digital Insight

As demand for social impact initiatives grows, Twilio's remote Sr. Growth & Events Marketing Manager role stands out. With a strong focus on event-led demand generation, this position requires expertise in Salesforce and a deep understanding of the digital marketing landscape. Given the 25% increase in social impact marketing roles in 2025, candidates with experience in event planning and demand generation are in high demand. Before applying, consider how your skills align with Twilio's remote-first culture and global inclusion initiatives.

Job Description

About the Role

Twilio is seeking a Sr. Growth & Events Marketing Manager, Social Impact to drive event-led demand generation.

Responsibilities

  • Own the end-to-end event and webinar demand generation strategy, including event mix, audience segmentation, tiering, and investment priorities
  • Collaborate with Ops and maintain pipeline-influencing workflows, including lead capture standards, event registrant data hygiene, speed-to-lead expectations, and closed-loop reporting
  • Support SLAs and success metrics in partnership with Sales, SDRs, and Marketing Operations

Requirements

  • Strong ownership of event strategy, registration generation workflows, cross-functional alignment, and performance measurement
  • Experience with Salesforce

How to Stand Out

  • Develop a strong understanding of event-led demand generation and its role in driving pipeline growth
  • Showcase your expertise in Salesforce and its applications in marketing operations
  • Prepare to discuss your experience in leading cross-functional teams and collaborating with sales, marketing, and operations stakeholders
  • Highlight your ability to design, operationalize, and scale event and webinar programs that drive revenue influence and long-term segment growth
  • Be ready to provide specific examples of your experience in event planning, demand generation, and performance measurement

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