Sr. Performance Marketing Manager (Paid Search)- Remote, USA

## About the Role The Sr. Performance Marketing Manager (Paid Search) role at Seamless is a remote, full-time position that requires a seasoned professional to lead the company's paid search efforts. As a key member of the digital marketing team, this role entails managing and optimizing paid search campaigns to drive conversions, revenue, and brand awareness. With a focus on data-driven decision-making, the ideal candidate will have a strong understanding of paid search principles, including keyword research, ad copywriting, and bidding strategies.

The Sr. Performance Marketing Manager will work closely with the digital marketing team to develop and execute comprehensive marketing strategies that align with the company's goals. This role requires strong analytical and problem-solving skills, as well as excellent communication and collaboration skills to work effectively with cross-functional teams.

Seamless is committed to creating a culture of innovation, customer satisfaction, and teamwork. As a remote company, Seamless values flexibility, autonomy, and open communication, making this role an attractive opportunity for those who thrive in a remote work environment.

## What You Will Do - Develop and execute paid search campaigns across multiple platforms, including Google Ads and Microsoft Ads - Conduct keyword research and analyze campaign performance to optimize ad targeting and bidding strategies - Collaborate with the digital marketing team to develop comprehensive marketing strategies that align with company goals - Analyze campaign performance data to identify trends, opportunities, and challenges - Develop and manage campaign budgets to ensure efficient use of resources - Stay up-to-date with the latest paid search trends, best practices, and platform updates - Collaborate with the creative team to develop ad copy and landing pages that drive conversions - Conduct A/B testing and experiments to optimize campaign performance - Develop and maintain reports to track campaign performance and provide insights to stakeholders - Collaborate with the sales team to develop targeted campaigns that drive revenue and conversions

## What We Are Looking For - 5+ years of experience in paid search marketing, with a focus on campaign management and optimization - Strong understanding of paid search principles, including keyword research, ad copywriting, and bidding strategies - Experience with paid search platforms, including Google Ads and Microsoft Ads - Strong analytical and problem-solving skills, with the ability to analyze campaign data and identify opportunities for improvement - Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams - Strong understanding of digital marketing principles, including conversion rate optimization and user experience - Experience with data analysis and reporting tools, including Google Analytics and Excel - Bachelor's degree in Marketing, Business, or a related field

## Nice to Have - Experience with marketing automation platforms, including Marketo and Pardot - Certification in Google Ads or Microsoft Ads - Experience with A/B testing and experimentation tools, including Optimizely and VWO - Strong understanding of machine learning and artificial intelligence principles

## Benefits and Perks - Competitive salary and benefits package - Opportunity to work with a leading company in the digital marketing space - Flexible and autonomous work environment - Access to the latest tools and technologies, including paid search platforms and data analysis software - Professional development opportunities, including training and certification programs - Collaborative and dynamic team environment - Recognition and reward for outstanding performance - Comprehensive health and wellness package, including medical, dental, and vision coverage - Generous PTO and holiday package - Remote work stipend and equipment allowance

- Tip: Develop a strong portfolio of successful paid search campaigns to showcase your skills and experience.

• Tip: Stay up-to-date with the latest paid search trends, best practices, and platform updates to demonstrate your expertise.
• Tip: Prepare to talk about specific campaign examples and how you optimized performance to drive conversions and revenue.
• Tip: Emphasize your analytical and problem-solving skills, as well as your ability to work effectively with cross-functional teams.
• Tip: Be prepared to discuss your experience with data analysis and reporting tools, including Google Analytics and Excel.
• Tip: Highlight your understanding of digital marketing principles, including conversion rate optimization and user experience.
• Tip: Research the company culture and values to demonstrate your fit with the Seamless team and remote work environment.