TikTok Go Brand & Creator Partnerships
WFA Digital Insight
The rise of TikTok has led to a surge in demand for digital marketing specialists who can effectively leverage the platform. With over 1 billion active users, companies are eager to tap into TikTok's vast user base. Grail Talent, a leading TikTok agency, is at the forefront of this trend. As the digital landscape continues to evolve, professionals with expertise in social media marketing, particularly those with experience in creator partnerships, are in high demand. Grail Talent's commitment to innovation and its focus on TikTok Go initiatives make it an exciting place to work for those looking to make a mark in the industry. Before applying, candidates should be aware that this role requires strong communication and relationship-building skills, as well as the ability to work in a fast-paced environment.
Job Description
About the Role
Grail Talent is a pioneering agency specializing in creator partnerships, social commerce, and experiential campaigns across North America and Europe. The company is dedicated to delivering engaging content experiences that drive visibility and performance on TikTok Go. As a TikTok Go Brand & Creator Partnerships specialist, you will play a pivotal role in connecting creators with top destinations and experiences, fostering strong relationships, and ensuring seamless event execution.The role is perfect for individuals who are passionate about social media, influencer marketing, and building partnerships. You will be working closely with the TikTok Go team to source and secure creator-friendly experiences and venues, coordinate logistics, and manage communication timelines. Your ability to work cross-functionally, think proactively, and solve problems efficiently will be invaluable in this position.
As a key member of the team, you will be responsible for tracking partnership outreach, creator participation, and progress toward POI targets. Your insights and recommendations will help shape the company's strategies and approach to creator partnerships.
What You Will Do
- Source and secure partnerships with points of interest, such as hotels and attractions, for TikTok Go creator visits
- Coordinate scheduling and logistics for creator content visits and experiences
- Act as the primary day-to-day point of contact for creators and POI partners before, during, and after events
- Manage communication timelines, confirmations, deliverables, and updates across all parties
- Work cross-functionally with the TikTok Go team to align strategies and objectives
- Track partnership outreach, creator participation, and progress toward POI targets
- Identify opportunities to optimize and improve creator partnerships and event execution
- Develop and maintain a deep understanding of TikTok's platform and its community
- Stay up-to-date with the latest trends and developments in social media marketing and influencer partnerships
- Collaborate with internal teams to ensure consistent messaging and branding
- Provide feedback and insights to continuously improve the creator partnership program
What We Are Looking For
- Strong communication and relationship-building skills
- Highly organized, detail-oriented, and proactive approach to work
- Comfortable managing multiple schedules, timelines, and stakeholders simultaneously
- Interest in influencer marketing, social media, hospitality, tourism, or experiential marketing
- Familiarity with TikTok and creator culture
- Experience in partnerships, account coordination, event coordination, influencer marketing, or business development
- Ability to work in a fast-paced environment and adapt quickly to changing circumstances
- Strong problem-solving skills and ability to think critically
- Fluency in English
- Highly responsive and comfortable working in a fast-paced environment
- Open to flexible working hours
Nice to Have
- Experience working with social media platforms, particularly TikTok
- Knowledge of influencer marketing platforms and tools
- Familiarity with project management software and tools
- Certification in social media marketing or a related field
Benefits and Perks
- Opportunity to work with a pioneering agency in the social media marketing space
- Collaborative and dynamic work environment
- Flexible working hours and remote work options
- Professional development opportunities and training
- Access to the latest tools and technologies in social media marketing
- Competitive compensation package
- Health and wellness benefits
- Generous paid time off policy
- Remote stipend and home office setup support
How to Stand Out
- Develop a strong understanding of TikTok's platform and its community to stand out in your application.
- Showcase your experience in social media marketing, influencer partnerships, or event coordination to demonstrate your skills.
- Be prepared to discuss your approach to building and maintaining relationships with creators and partners.
- Highlight your problem-solving skills and ability to work in a fast-paced environment.
- Consider creating a portfolio that showcases your work in social media marketing or influencer partnerships to share with the interviewer.
- Research Grail Talent's current campaigns and initiatives to demonstrate your interest in the company and the role.
- Be prepared to negotiate your salary based on your experience and the market rate for similar positions.
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