Go-to-Market Enablement Manager
WFA Digital Insight
vCluster Labs is betting on a single hire to construct the entire enablement engine for its highly technical field team. The Go-to-Market Enablement Manager will not inherit a playbook; they will design learning paths, certification tracks, and onboarding cohorts from scratch for engineers, sales reps, and SDRs who sell infrastructure to platform engineers. What sets this role apart is the blend of deep technical fluency and program‑building rigor – the manager must extract complex product knowledge from engineering and translate it into repeatable curricula that keep the field sharp. Candidates should be comfortable partnering as equals with product, sales and engineering leaders, and be ready to define the metrics that prove the program’s impact.
Job Description
As a Go-to-Market Enablement Manager at vCluster Labs, you aren't just running onboarding checklists and slide libraries; you are building the enablement engine for a field team that sells deeply technical infrastructure to platform engineers. You will be our first dedicated enablement hire, owning everything from deep technical enablement for customer engineering to the broader GTM programs that make every seller, SDR, and field engineer sharper. Our buyers run tenant clusters in production and expect the people across the table to speak their language — your job is to make sure they always do. As a Go-to-Market Enablement Manager, your role will include: - Building the enablement function from zero: You will design, launch, and own vCluster Labs' first enablement program: the learning paths, certifications, onboarding cohorts, and ongoing skill development for the entire go-to-market team. There is no playbook to inherit; you write it.
- Deep technical enablement for customer engineering: You will own enablement for all customer engineering field roles: Customer Success Engineers, Solutions Engineers, Technical Account Managers, and AI Infrastructure Engineers. You won't build the technical content alone; you will extract it from engineering, product, and the field, then turn it into structured, repeatable programs.
- Field and sales enablement: You will programatize enablement for sellers and SDRs targeting platform engineers, DevOps teams, and infrastructure buyers: product narrative, competitive positioning, and the technical fluency to hold the room with a technical audience.
- Cross-functional content partnership: You will work with product and marketing to source, shape, and maintain enablement content, acting as an authoritative partner who brings ideas, not a coordinator who takes direction.
- New-hire ramp: You will own structured onboarding cohorts for incoming field hires, compressing time-to-productivity for a team that is growing fast across the US, EMEA, and APAC.
- Measuring what matters: You will define how enablement impact is measured (ramp time, certification completion, field confidence, win-rate influence) and ruthlessly prioritize programs that move those numbers.
- Technical literacy: You may not run Kubernetes hands-on, but you can sit with engineers, learn how the technology works, ask the right questions, and translate that depth into programs a field team can absorb.
- Builder DNA: You have built enablement programs before, ideally as an early or first hire, and you are comfortable owning the function solo, without reports, for the foreseeable future.
- Program and operational rigor: You bring the program management backbone (curricula, calendars, certifications, LMS/content systems) that turns good content into a durable system.
- Partner posture: You act like a peer to sales, product, and engineering leadership: opinionated, proactive, and comfortable pushing back, not quietly taking notes in the back of the room.
- Technical roots: A background that started in a technical role (SE, support engineering, consulting) before moving into enablement.
- Certification program design: You have built formal certification or accreditation paths for technical field roles.
- Enablement tooling fluency: Hands-on experience standing up LMS, content management, and enablement analytics platforms.
Benefits
- Competitive
Salary
We offer a competitive compensation package, including equity.- Platinum-Level Insurance: Health, dental, vision, and life Insurance, including plans for you and eligible dependents (benefits vary depending on country).
- Flexible Working Schedule: You have a doctor’s appointment or need to head to the supermarket to get groceries at 2pm?
- Workplace Flexibility: We’re very flexible about where you work. We know things can change in life and we’re happy to adjust the work environment for you along the way. CULTURE & VALUES At vCluster Labs, we value and stand for: 1.
- Open Source, Open Mind: We are actively contributing to and maintaining open-source projects. Internally, we foster meritocracy — the strongest ideas win, no matter who or where they come from. 5. Build Tomorrow’s Standards, Intentionally: We don't just ship software; we define the state-of-the-art of tomorrow. We are fearless in tearing down old approaches to build something better, but we are disciplined in how we do it because we know our users rely on our technology to run mission-critical infrastructure platforms.
How to Stand Out
- Highlight any experience you have building enablement curricula for cloud‑native or Kubernetes‑based products; concrete examples win attention.
- Prepare a short case study that shows how you reduced ramp time or increased certification completion in a previous role.
- Demonstrate fluency with Salesforce and Adjust by mentioning specific workflows or dashboards you’ve built or used.
- During interviews, ask probing questions about the existing content pipeline and the stakeholders you’ll partner with – it shows proactive thinking.
- Bring a portfolio of training materials, slide decks, or LMS screenshots to illustrate your instructional design style.
- When negotiating, factor in equity and remote‑work stipend; the role’s impact on company‑wide GTM performance often translates into larger upside.
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