Senior Graphic Designer
WFA Digital Insight
Willow Health’s Senior Graphic Designer sits at the intersection of brand storytelling and patient‑centric product experience. Unlike typical agency gigs, the role blends hands‑on print production—packaging dielines, retail displays—and fast‑paced digital work such as landing‑page visuals, all while collaborating directly with product and marketing teams. The emphasis on AI‑aided prototyping means designers get to experiment early, shaping how health‑tech products look before they reach a patient. Candidates who can toggle between precise bleed specifications and responsive web layouts will feel at home. Knowing the telehealth space isn’t mandatory, but an appetite for regulated‑industry design adds real weight to the daily challenges.
Job Description
About Willow: Willow https://www.startwillow.com is a telehealth company focused on personalized, responsible cosmetic weight loss care. We combine medical expertise with a supportive, patient-centered approach to help people feel more confident and comfortable in their bodies. Our goal is to make high-quality care accessible, thoughtful, and designed to fit real lives. About the Role We're looking for a Senior Graphic Designer to join our team - someone who moves seamlessly between brand, print, and digital, bringing the same level of craft and intentionality to a packaging dieline as to a high-converting landing page. This role is primarily rooted in graphic design, with a meaningful digital component that includes marketing assets, landing pages, and brand-led web executions. You'll work closely with our marketing, design, and product teams to ensure consistent, high-quality brand expression across every touchpoint - physical and digital. Responsibilities Brand & Graphic Design: Creating production-ready assets across print and digital, including packaging, brochures, welcome kits, POP/retail materials, and kiosk collateral. Strong understanding of print production (bleed, dielines, color systems) and vendor collaboration. Digital & Marketing Design: Designing marketing assets, campaign visuals, banners, and promotional materials that translate brand strategy into visual narratives across digital channels. Web & Landing Page Support: Supporting the design of marketing landing pages and digital executions in collaboration with the web team, maintaining brand consistency across digital touchpoints. Prototyping & Concepting: Using AI-powered tools and visualization techniques to quickly explore and prototype packaging and product directions. Developing visual presentations for internal stakeholders. Collaboration & Ownership: Working cross-functionally with marketing, design leads, and other team members. Managing your own workflow independently and maintaining high-quality output without close supervision. Requirements - 7+ years of experience in graphic design across print and digital, with proven ownership of brand asset development - Degree in Graphic Design or related field - Strong portfolio demonstrating diverse, high-quality work across both print and digital - Expert-level Adobe Creative Suite (Photoshop, Illustrator, InDesign) - Proficiency in Figma - Solid understanding of print production and vendor management - Working knowledge of digital design principles - responsive layouts, visual hierarchy, marketing asset production - Collaborative mindset with strong communication skills - Self-directed, detail-oriented, and commercially minded Nice to Have - Experience in health, wellness, telehealth, or regulated industries - Motion design skills - Experience designing for paid social ad formats - Familiarity with analytics tools What’s in it for you?
- As full-time member of our team, you’ll enjoy: - Flexible hours - Work wherever you choose - Fun and casual work environment - Employee engagement activities and virtual gatherings - We are a diverse, global team! 🌍
How to Stand Out
- Tailor your portfolio to showcase both print packaging and digital landing‑page work; include brief case notes that explain the problem, your process, and the final outcome.
- Highlight any experience with AI‑assisted design or rapid prototyping, as Willow specifically mentions using these tools.
- Be prepared to discuss how you manage print production files, vendor communication, and quality‑control checks in a remote environment.
- Demonstrate fluency in both Adobe Creative Suite and Figma during the interview; a quick design challenge may require switching between the two.
- Research Willow Health’s brand tone and patient‑centric messaging so you can speak to how your visual style aligns with their mission.
- When negotiating, emphasize the value of flexible remote work and any equipment or home‑office stipend that supports your productivity.
- Watch for vague promises about “salary not disclosed”; ask about compensation structure and benefits early to ensure alignment.
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