Ecosystem Growth
WFA Digital Insight
XION’s Ecosystem Growth position is a rare chance to shape the next wave of Web3 talent from the ground up. The team isn’t just looking for a marketer; they need someone who can design hyper‑localized campaigns that turn seasoned Web2 developers into active contributors on XION’s platform. What sets this role apart is the blend of community‑first events—hackathons, university partnerships, and Discord stewardship—with rigorous data tracking to prove conversion impact. Candidates will sit at the crossroads of product, marketing, and developer relations, speaking at industry panels while continuously refining tactics based on real‑time metrics. If you thrive on building developer ecosystems and enjoy turning complex tech narratives into tangible growth, XION offers a sandbox where your strategies directly expand a global blockchain‑free stack.
Job Description
We’re a fast-growing tech scale-up with $36M in funding, revolutionizing the modern internet with cutting-edge solutions that drive mass-adoption. We already work with major brands such as Uber, Amazon, North Face, Temu, Lego, BMW, North Face and 100’s more. Our secret? Removing all blockchain and crypto complexities that are barriers to creating user-friendly applications solving real-world use-cases. Our investors include Multicoin, Circle Ventures, Animoca, Valor, Alliance DAO, and more. With a community of over 1M followers across all socials and a CEO who has been featured on the NYSE and NASDAQ, we believe we are only at the beginning of making XION a global brand.
Problem: The number of Web3 developers is decreasing, and to this day there are no mainstream products in the industry
Solution: Onboard Web2 developers to build on XION, through a hyper-localized growth strategy
TLDR: We're looking for a unicorn that gets excited at tackling the biggest problem facing the industry today - attracting Web2 builders. XION now makes it possible, and it's your job to massively scale the pipeline.
Role Overview
We are seeking an Ecosystem Growth unicorn to spearhead our hyper-localized strategy—building, educating, and engaging communities of developers who are new to Web3. You will develop and execute growth initiatives, cultivate relationships with local communities, and champion XION’s mission to transform the developer landscape in crypto. You will be in the inbound funnel for projects entering the XION ecosystem.
Key Responsibilities
- Strategic Growth Planning
- Design and implement hyperlocalized growth campaigns to convert traditional developers into the XION Web3 ecosystem.
- Identify target regions, devise community engagement strategies, and prioritize markets based on strategic impact.
- Community Building & Engagement
- Organize hackathons, workshops, and meetups in collaboration with local developer communities.
- Manage XION’s developer community channels (Discord, GitHub, forums) to foster collaboration and support.
- Cultivate local partnerships with tech hubs, universities, and influencers to bolster adoption.
- Cross-functional Collaboration
- Work closely with product, marketing, and developer relations teams to align growth initiatives with platform updates and launches.
- Collaborate with external partners—exchanges, ecosystem projects, and community leaders—to expand XION’s reach and influence.
- Data-Driven Analysis
- Track, analyze, and report on KPIs (e.g., developer conversions, retention rates, community engagement).
- Use insights to refine growth strategies and optimize future campaigns.
- Advocacy & Thought Leadership
- Represent XION at conferences, speaking engagements, and panels, championing the benefits of Web3 development.
Requirements
- Multiple years of growth experience
- Proven success leading content-driven product teams in high-growth environments.
- Understanding of crypto or the ability to quickly adapt to the industry.
- Visionary approach to growth, thinking beyond traditional crypto audiences.
- Excellent communication, organizational, and strategic thinking skills.
Competencies
- Extremely ambitious — is looking to take high leverage in their career.
- Data driven — a history of consistently leveraging data to achieve outlier growth
- Action oriented — consistent execution and a bias for action is essential.
- Long term oriented — all decisions should stay rooted in line with our multi-year goals.
- Resourceful — consistently manifests outsized returns for the resources available.
Benefits
Our benefits include competitive compensation, token packages for all employees, and unlimited PTO. In addition, you'll join a team of high-caliber people innovating at the frontier of crypto that work collaboratively to help one another accelerate their personal growth.
How to Stand Out
- Showcase any past developer‑focused community projects in your portfolio; concrete metrics (e.g., attendance, conversion) strengthen your case.
- Prepare a short case study demonstrating how you used Excel or another analytics tool to optimize a growth campaign.
- Highlight experience translating complex technical concepts for non‑technical audiences, especially if you’ve done it for crypto‑related topics.
- During interviews, be ready to discuss a specific region you would target first and why, showing your strategic market thinking.
- Research XION’s existing developer channels before the interview; suggesting concrete improvements signals genuine interest.
- If offered equity, ask about the vesting schedule and any recent funding rounds to gauge long‑term upside.
- Watch for vague promises about “unlimited budget” without clear accountability; ask how success will be measured and reported.
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