Growth Generalist (US Based - Remote)

About Duvo Duvo helps large retailers and consumer-goods companies redesign and automate the operational processes that sit between systems and teams. Our agents execute the work end to end across ERPs, portals, inboxes, spreadsheets and phone calls, write the result back to the system of record, and provide evidence of what changed. Our customers include one of Europe's largest online grocery retailers, a global beauty e-commerce brand, a Middle East retail group, and a European pharmacy chain. The buyer is usually a Head of Operations, Supply Chain, Finance or IT at a large retailer or FMCG brand. New deals land at €100k-€250k ARR. About the role We are looking for a Growth Generalist to create qualified enterprise demand through content, customer proof, events, partnerships, referrals and nurture. You will work directly with the Head of Marketing, Tom and the commercial team to turn those channels into qualified enterprise conversations and pipeline. This is a hands-on role. You will personally write and ship most of what you launch — you develop the ideas, build the assets, run the programs and measure whether the work creates real commercial outcomes. You will work closely with the owner of Duvo's outbound motion. Your focus is demand creation, not direct outbound execution or infrastructure. What you'll do - Build Duvo's content and customer-proof engine Personally write and ship most of the content that helps enterprise buyers understand and trust Duvo — founder LinkedIn content, customer stories, operator insights, vertical-specific assets and commercial enablement materials. This is a hands-on generalist seat, not a strategy-and-delegate role: the bar is built around people who build things themselves, not people who direct others to build them. You own what gets created, why it matters, how it is distributed and how it supports the pipeline..

• Run focused growth experiments Test content formats, campaign concepts, referral loops, nurture journeys and distribution channels.

• Own the event and field-marketing motion Run industry conferences, executive dinners, founder-hosted roundtables and customer-led sessions. Decide which audiences and formats are worth pursuing, fill the room with relevant operators and build the follow-up journey that turns participation into pipeline.
• Build partnerships, referrals and ambassador programs Identify customers, operators, advisors and ecosystem partners who can expand Duvo's reach.

• Build nurture and conversion journeys Create programs for buyers who are interested in Duvo but are not yet ready to speak with Sales. Use content, customer proof, event follow-up and relevant account context to move them towards a qualified commercial conversation.
• Measure commercial impact Track content-to-conversation conversion, event-sourced and event-influenced pipeline, partner contribution, nurture performance and campaign conversion.

• You can show programs you personally launched and explain the audience, distribution, conversion path and qualified pipeline they sourced.
• You are an excellent writer who can turn complex products and customer evidence into clear founder content, customer stories, event invitations and nurture messaging.
• You understand distribution and conversion, not just content production.

• You use AI tools as a core part of how you work — for research, drafting, content pipelines or reporting — and treat it as leverage for a one-person function, not just a drafting shortcut.
• You measure commercial outcomes, distinguish sourced from influenced pipeline and stop programs that do not work.
• You have operated in an early-stage B2B company without an established playbook, working directly with senior leaders and moving between strategy and hands-on execution.
• Experience marketing to Operations, Supply Chain, Finance or IT leaders in retail, CPG or another complex enterprise environment is a strong advantage.

• Seed-stage company backed by Index Ventures ($15M seed). Our founder and CEO is Tom Cupr, who previously founded one of Europe's largest online grocery retailers.
• The growth function is yours. You're not reporting into a Head of Growth, you're - building the function.
• Remote-first across the US.

• Highlight any advanced Excel projects (e.g., KPI dashboards, complex data clean‑ups, or automated reporting macros) in your resume and attach a 1‑page PDF screenshot with formulas visible; Duvo’s agents work across spreadsheets daily, so showing you can manipulate large data sets and build repeatable models will signal immediate impact.
• Prepare a mini‑case study that mirrors Duvo’s sales cycle: identify a fictional large retailer, map the “systems‑to‑teams” workflow gaps, and draft a 2‑slide deck showing how you’d generate demand via a webinar, a customer‑success story, and a referral partnership—bring this to the interview and be ready to walk the interviewers through your logic.
• Research the buyer personas (Head of Operations, Supply Chain, Finance, IT) and craft three hyper‑targeted LinkedIn outreach snippets that reference specific industry pain points Duvo solves (e.g., “reducing manual PO reconciliation time by 30%”). Mention these snippets in your cover letter to prove you understand the buyer journey before you even get a call.
• Demonstrate familiarity with content‑driven growth tools Duvo likely uses (HubSpot/Marketo for email nurturing, Loom for video demos, and Airtable or Notion for campaign tracking). List the tools you’ve used, include a short video (≤90 seconds) of a workflow you built in one of them, and embed the link in your application.
• When discussing compensation, reference Duvo’s typical deal size (€100k‑€250k ARR) and position your expected OTE as a percentage of generated pipeline (e.g., “base $90k + 15% of qualified pipeline I bring in”), showing you understand the revenue model and are motivated to drive high‑value enterprise leads.