Head of Product Growth (Referrals & Viral Loops) at AIOS — Remote, $200k-$400k/yr + 0.15%-0.50%
WFA Digital Insight
AIOS is at a pivotal juncture, moving from a niche AI‑driven pharmacy service to a continent‑wide health platform. The Head of Product Growth role is singular because it fuses product leadership with a laser focus on referral and viral mechanics—a rarity in health‑tech where compliance often throttles rapid iteration. Candidates will sit beside the CEO and a small, high‑tempo growth team, giving them direct influence over the product roadmap and the metrics that matter, like the 30‑day K‑Factor. The position demands a blend of data‑driven experimentation, consumer‑grade intuition, and the ability to rally engineers and designers around aggressive, daily shipping cycles. Success here could pave the way to C‑level growth leadership as the company scales its AI doctor across Europe.
Job Description
ABOUT AIOS AIOS is building the world’s first full-stack AI doctor. We’re at $350M ARR, growing from $10M/yr 12 months ago. We’re the world’s fastest growing AI doctor. We’re faithfully serving >150k/mo patients via Bolt Pharmacy, our main UK brand. We’re profitable. Our strategy exists at the intersection of two strong theses: 1. The AI doctor that wins will get to escape velocity using GLP-1s, the fastest growing consumer product in history. 2. The $2T European healthcare market is overlooked by the most talented builders. Our master plan: - Step 0 → $100M/yr by end of 2025: We went from $10M to $100M in 6 months serving the UK GLP-1 market.
- Step 1 → $1B ARR by end of 2026: Over the last 12 months we’ve grown from 3k to 150k UK active GLP-1 patients.
- Step 2 → $10B ARR by end of 2028: Blitzscale Europe. We’ll be Europe’s largest GLP-1 provider.
- Step 3 → $100B/yr by end of 2031: Get regulatory approval across Europe for our Full Autonomous Prescribing (FAP) system. Win contracts at scale with European payers to mass replace human labor.
- Step 4 → $1T/yr by end of 2035: With one line of code and zero human time, you can use AIOS to treat any patient globally with any medication. In so doing, we’ll become the world’s first trillion-dollar healthcare company. We’re a young, founder-led company. This is still Day 1 and all our work is ahead of us.
- Referrals: You’ll understand our existing referral program, then rapidly improve it via experiments.
- Pull Virality: Create product experiences that are better when customers invite friends.
- Push Virality: You’ll turn our customers’ offline touchpoints into a billboard for the product.
- UGC: You’ll activate real customer stories, screenshots, milestones, and before/afters so our customers organically share content with their friends.
- Product as Marketing: You’ll get imaginative in the freemium experience (e.g. shot-tracking app) to get users into our ecosystem.
- Organic WoM: You’ll get imaginative on what we can be doing to trigger delight and tribal affinity so customers instinctively just want to tell their friends about us.
- Analytics: You’ll make sure everything is tracked.
- Analytics: You’re maniacal about your metrics. You care a weird amount about your analytics stack.
- Experiments: You’re proactive when crafting experiments and have a clear process for generating & prioritizing ideas.
- Loops: If you’re not native in consumer loops, you’re ngmi.
- Design: You’re comfortable with design principles & wireframing so can work closely with design to get what you want into pixels.
- Engineering: You’re sufficiently technical so code doesn’t bother you. You see turning your ideas into pixels as part of your remit, not something separate from you.
- Shipping: You’re excellent at leading product from idea to prioritization to launch to success.
- Zest: You just get consumer. You have strong taste for consumer products and can tell when a flow feels dead, cringe, slow, confusing, or magical.
- Strategy: You don’t get lost in the weeds and you always make sure we’re taking the required big swings. If not you, who? NICE TO HAVE - Agentic: You're a doer.
- Background: You likely have technical background (data/engineering/design) mixed with exposure to real-world growth in consumer.
- Systems: You think in and build out systems. In solving a problem you recognize the underlying system, then focus on improving the system itself to fix the true cause of an issue.
- Team: You hate incompetence as much as me. You run a team of strictly A-players, and you truly mean it.
- Excellence: You’re annoyingly capable at meta skills.
- Unwavering integrity: We are at the frontier, so we often live in ambiguity with no trodden path. When we can’t look to others for guidance, we must maintain impeccable ethics and unwavering integrity. 3. Only the paranoid survive: Bad sht is coming. By joining us, you’re choosing to sail straight towards the storms with unhesitating conviction.
- Commitment to candor: That which can be destroyed by the truth should be. You get full transparency from the company and the company expects full transparency from you. We never say anything about someone that we wouldn’t say to them directly. We give feedback with love and do not need to protect people from fleeting physical sensations.
- A maniacal sense of urgency: We execute at an intensity that most people think is impossible. Speed is critical and we need things done yesterday. We all work very hard and in such a competitive world there really is no other way to win. 7. Enduring frugality: We are frugal. We hate being wasteful and we are anti-luxury.
- Keep your head down: We’re boring people doing exciting work. We don’t chase short-term status — we ignore short-term dopamine hits and focus on what matters. Outsiders will underestimate us and we revel in that. 10. The power of focus: We live in a world of power laws and we cannot overestimate the unimportance of practically everything.
- ## Compensation
- Healthcare: comprehensive medical insurance (if appropriate).
- Remote: our team is fully distributed across the world and functions fully remotely.
- Personal development: budget for books, courses, coaching.
- Personal wellness: budget for gym, health apps.
- GLP-1s: free membership with a clinic offering GLP-1s.
- Health coaching: free weekly health coaching so you stay healthy.
- Work coaching: free weekly work coaching so you stay sharp + calm.
- Equipment: Macbook & work-from-home equipment provided as needed.
- What are we missing?
How to Stand Out
- Showcase a portfolio of past referral or viral loop projects, highlighting specific metrics you moved.
- Be prepared to walk through an experiment you ran end‑to‑end, from hypothesis to result analysis.
- Demonstrate deep Excel proficiency by sharing a sample analysis or dashboard you built.
- Emphasize experience working async and across time zones; mention tools you rely on for remote collaboration.
- During negotiations, ask about equity vesting schedule and any performance‑based bonuses tied to growth KPIs.
- Watch for red flags around unrealistic workload expectations; clarify on‑call or weekend duties early in the interview.
- Tailor your cover letter to AIOS’s mission of AI‑driven healthcare, showing genuine interest in the sector.
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