Principal Product Manager
WFA Digital Insight
Yendo’s Principal Product Manager sits at the intersection of AI, fintech operations, and internal tooling—a rare blend that few companies expose to a single leader. The role isn’t just about iterating on a credit‑card product; it commands the roadmap for Yendo’s AI‑powered automation platform, directly affecting cost‑to‑serve and customer experience. Candidates will own end‑to‑end workflow automation, from fraud detection to engineering productivity, requiring a balance of strategic vision and hands‑on experimentation. Because Yendo’s credit limits are markedly higher than typical non‑prime cards, the product manager must keep both regulatory compliance and user‑centric outcomes front‑and‑center. Expect a fast‑moving environment where assumptions are challenged daily and impact is measured in real‑time operational metrics.
Job Description
ABOUT YENDO Hi there, we're Yendo, and our vision is to empower everyday people to build a stronger financial future. In less than 2 years, we’ve saved customers over $100 million in unnecessary interest and fees. We are using AI to unlock the $1.1 Trillion in vehicle equity trapped within cars owned by Americans in the form of a high limit, standard rate credit card for those traditionally excluded from mainstream financial offerings. Yendo Credit Cards have similar APRs to those issued for prime borrowers with no hidden fees or overdraft charges and help build their customers' credit score. Yendo's credit limits are 4x higher than cards typically available for non-prime borrowers. ROLE OVERVIEW As a Principal Product Manager, you'll lead product for the team building Yendo's internal AI and automation platforms. Cost-to-serve and AI-driven automation are two of Yendo's superpowers, and you'll own the roadmap that turns them into a durable advantage, serving customers at a fraction of the cost of a traditional lender while making every interaction faster and better for the people on both sides of it. You'll drive product across a broad surface area: credit card & title operations, fraud, banking platforms, collections, and engineering productivity. You'll thrive in a fast-paced, high-growth environment where things move quickly and can turn on a dime. You'll challenge assumptions, act with urgency, and deliver meaningful results for both our customers and the company. While this is your initial scope, Yendo is growing fast and new product opportunities emerge often. We hope the chance to tackle a more diverse set of problems is exciting to you. RESPONSIBILITIES - Own and evolve the product vision, strategy, and roadmap for Yendo's AI & ops automation, fraud, and engineering-productivity platforms, balancing big-picture bets with iterative, tactical delivery.
- Use AI to automate operational workflows e2e, lowering cost-to-serve while improving CSAT for the ops teams who use your tools and the cardholders they serve.
- Conduct quantitative and qualitative research with both ops users and cardholders, and define the KPIs that guide prioritization and measure impact.
- Advocate for the user and bring product and customer insights into company-wide business decisions.
- Communicate critical information clearly and foster a transparent, collaborative working environment.
- Proven ability to lead small, cross-functional teams to deliver measurable results with a bias for action and comfort with ambiguity.
- Strong analytical skills and a knack for turning insights into actionable strategies.
- Exceptional communication skills and the ability to influence stakeholders across all levels of the organization.
- A customer-first mindset with a passion for solving real-world problems.
- AI Product Fluency with daily use of LLMs for analytics, writing, design and prototyping.
- Expertise in building internal tools for operations or engineering.
- Technical background in software engineering. WHY JOIN US 🤝 You can make a real impact to the lives of our customers. 100 million Americans lack access to sustainable credit and are forced to use predatory loans.
- Diverse perspectives, stronger outcomes - We serve diverse customers and believe that different perspectives make us stronger. Committed to equity, we value each team member, ensuring all voices are heard and respected. By fostering an inclusive culture, we empower fair and meaningful contributions to drive our success.
- Embrace Growth Together - We are drivers, we move with urgency, and we strive for excellence in everything we do. Our customers deserve the best, so we hold ourselves accountable to high standards. Through proactive ownership, thoughtful execution, and a commitment to bettering ourselves and our work every day, we deliver results that make a lasting impact.
- Own every outcome - Rooted in expertise and creativity, innovation is at our core. We challenge norms, push past limitations, and seek to redefine boundaries. Yesterday’s plan may be outdated given today’s information and by questioning assumptions and challenging one another, we stay agile and open-minded, turning every situation into an opportunity to delight our customers.
- Courage to challenge - Low ego, coaching, and mutual respect are the foundation of our teamwork. We empower each other and solve problems collaboratively without blame, creating a space for everyone to thrive and contribute to our collective success.
How to Stand Out
- Highlight any AI‑related projects you’ve led, especially those that involved workflow automation or LLMs.
- Quantify product impact in past roles (e.g., cost reduction, speed improvements) rather than listing duties.
- Prepare a short case study showing how you turned user research into a shipped feature.
- Demonstrate Excel mastery with examples of complex modeling or dashboard creation.
- During interviews, discuss how you balance rapid iteration with regulatory compliance in fintech.
- Ask about Yendo’s data‑governance practices to show awareness of the domain’s constraints.
- Negotiate equity by referencing Yendo’s VC backing and the company’s growth trajectory.
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