Sr. Director, Google Practice Lead
WFA Digital Insight
Adswerveinc’s search for a Sr. Director, Google Practice Lead reads like a call for a rare blend of strategy and hands‑on execution. The role sits at the nexus of the company’s Growth Team, reporting directly to senior leadership while shaping the Google ecosystem practice. Unlike generic director roles, this position demands ownership of market strategy, pipeline creation, and the delivery of complex Google Cloud solutions for a portfolio of 800+ clients. Candidates will be expected to craft new Google‑centered offerings, steer multi‑million‑dollar sales cycles, and mentor technical consultants—all while keeping the practice financially healthy. The breadth of responsibility—from board‑level business reviews to day‑to‑day delivery oversight—makes it a unique platform for leaders who thrive on both vision and detail.
Job Description
We're an award-winning data, media and tech consultancy and a leading Google and Adobe partner that helps brands and agencies think beyond clicks and conversions to unlock new opportunities for growth. We thrive on rolling up our sleeves and digging into the tough stuff for our 800+ clients. And we love getting them the most ROI from their digital marketing. If you’re up for the challenge, join us. Let’s move fearlessly forward together.
Job Title: Sr. Director, Google Practice Lead
Compensation: $150,000 to $200,000
Location: Arizona, Colorado, Connecticut, Florida, Georgia, Iowa, Illinois, Indiana, Kansas, Maryland, Michigan, Minnesota, Missouri, North Carolina, New Jersey, New Mexico, Pennsylvania, Tennessee, Texas, Utah, Virginia, and Wisconsin.
Adswerve is looking for a Sr. Director, Google Practice Lead to join our Growth Team! This position will be the driving force behind growth, delivery, and overall health of our Google ecosystem business. This position will serve as both a leader and practitioner, combining strategic business management with hands-on execution. The Google Practice Lead will be responsible for defining the market strategy, building high-performing teams, driving revenue through strategic sales, and ensuring exceptional delivery for our clients.
Responsibilities
- Partner with the Head of Business Development to design and execute the annual business plan; ensuring themes meet revenue targets, profitability, and strategic objectives.
- Accelerate business growth by building a robust sales pipeline, closing high-value deals, expanding key accounts, and launching innovative new Google offerings and ecosystem partnerships
- Spearhead strategic sales cycles, cultivate executive-level client relationships, champion thought leadership, and oversee critical delivery initiatives.
- Mature the practice’s operational capabilities and service offerings but building and scaling the practice.
- Maintain oversight of financial results, forecasting, and operational metrics.
- Lead business reviews to ensure projects are delivered on time, within budget, and with exceptional customer outcomes.
- Navigate organizational governance by identifying and recommending strategic investments and organizational changes, collaborating with the Head of BD and Chief Growth Officer (CGO) for material approvals.
Experience
- 8+ years of experience leading a technology practice or business unit, specifically focused on the Google Cloud (GCP) or Google ecosystem.
- Demonstrated track record of building pipelines, and closing complex, multi-million dollar deals.
- Deep knowledge of Google Cloud services, solutions, and the broader Google partner ecosystem. Relevant Google certifications are highly preferred.
- Strong background in managing executive-level client relationships and overseeing the delivery of complex technical solutions.
- Proven ability to recruit, mentor, and scale technical and consulting teams in a fast-paced environment.
- Exceptional ability to pivot between high-level business strategy and hands-on execution.
This position pays a base salary of $150,000 to $200,000 per year. This position is eligible for a semi-annual individual bonus based on performance and a year-end company bonus. Wage differential is based on training and experience.
Our team of 250+ employees is spread out across 26 states and six countries. We keep everyone connected remotely with a team-oriented culture where everyone contributes and feels valued for their skills and unique perspectives.
If you want to work alongside the best and brightest analytics minds, we’d love to hear from you. You can get hands-on with the latest ad tech, work with exciting clients and pave the way for new industry processes and advancements. All while working for a company that prioritizes your work-life balance. Plus, we offer full-time Adswerve employees benefits you’ll love:
- Semi-annual bonus potential
- Medical, dental and vision available for employees
- Paid time off including vacation, sick leave & company holidays
- Paid volunteer time
- Flexible working hours
- Summer Fridays
- “Work From Home Light” days between Christmas and New Year’s Day
- 401(k) Plan with 5% company match and no vesting period
- Employer Paid Parental Leave
- Health-care Spending Accounts
- Dependent-care Spending Accounts
- Employer Paid Basic Life Insurance
- Voluntary Life Insurance (Employee/Spouse/Child)
- Employer Paid Short & Long Term Disability
- Employee Assistance Program (EAP)
- Continuing Education Reimbursement
- Employee Referral Bonus Program
- Monthly Remote Work Stipend
- New Hire Office Equipment Reimbursement
Adswerve is an Equal Opportunity and E-Verify Employer. All qualified applicants will receive consideration without regard to race, color, ancestry, national origin, gender, sexual orientation, marital status, religion, age, physical or mental disability, medical condition, gender identity, gender expression, results of genetic testing, service in the military, or on any other basis that would be in violation of any applicable federal, state, or local law. Adswerve will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS) with information from each new employee's Form I-9 to confirm work authorization.
If you require assistance with your application, please reach out to [email protected]
Screening of Applications Begins: Immediately and will continue until the position is filled. For best consideration, please apply by August 3rd.
Recruitment Agencies: We are not utilizing external 3rd party recruitment agencies for this search. Should those needs change, we will seek your assistance directly.
How to Stand Out
- Highlight any Google Cloud or Google Marketing certifications prominently on your resume; they signal readiness for the ecosystem focus.
- Prepare a case study that showcases how you built and closed a multi‑million‑dollar Google‑related deal, emphasizing your role in strategy and execution.
- Demonstrate remote‑work competence by mentioning collaboration tools (e.g., Slack, Zoom, Asana) you use daily.
- In interviews, be ready to discuss how you balance high‑level business planning with hands‑on delivery oversight.
- When negotiating salary, reference the disclosed range and emphasize your track record of revenue generation to justify the upper tier.
- Watch for vague statements about “flexible hours” without clear expectations; ask about core meeting times across time zones.
- Bring examples of team‑building or mentorship experience, as leading a distributed practice will be a key evaluation point.
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